INFORM SAFETY SOLUTION, #2


INFORM Safety visually guides you to where safety attention should be focused. It helps you cut through the clutter of government data, identify the scope of problems, and target safety solutions. INFORM Safety offers an intuitive path to what to communicate.


In the same way, INFORM Safety identifies how to communicate. INFORM Safety improves communication through data visualization – placing critical information in readily understood images, not buried in numbers and text. Yes, you can find critical numbers through INFORM Safety. But for communication to others, INFORM Safety shows rather than tells.


Think back to your high school football or basketball coach, or maybe to your dance instructor at the community center. Sure, there was a lot of talking and motivating from them, but what was memorable were the Xs and Os drawing out plays on the chalkboard or the footprints pasted to the floor where your dance steps should go. Showing works better than telling.


INFORM Safety does the same by utilizing color-coded “heat maps” to show the intensity of safety issues on a national, state, county or interstate highway route level.


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11