REGIONAL REPORT Ӏ ITALY


ITALIAN STYLE


Buoyed by government incentives positivity abounds in the Italian lifting market, as manifest at the recent record-breaking GIS show. Christian Shelton reports


Showcasing the Italian lifting, heavy transport and port handling sectors, the GIS show took place in Piacenza in early October. According to the organiser the show was a great success attracting a record number of visitors and exhibitors.


Indeed, many of the exhibitors we


spoke to commented on the quality and quantity of visitors and they were particularly happy with the increased number of international attendees. According to the post-show official stats there were 432 exhibitors


and over 18,000 visitors creating what the organiser describes as “an electric atmosphere of innovation and collaboration in which the appetite for face-to-face interaction was palpable”. Fabio Potestà, director of Mediapoint


& Exhibitions, the company behind the event’s organisation, expressed his satisfaction with GIS 2023’s record- breaking success: “The numbers speak for themselves. We had a record number of exhibitors, an unprecedented exhibition space, and a remarkable turnout of visitors – especially qualified


ones, which is very important for a B2B exhibition. Our shows are audited so these are real numbers that our exhibitors can trust. We also had more qualified visitors from the rest of the world, mainly Europe, which is important for our Italian exhibitors who are keen to export and can use GIS to network and grow internationally.” For Cranes Today the event proved us with the perfect opportunity to see the latest Italian lifting products and to quiz exhibitors on the state of the Italian market…


20 CRANES TODAY


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