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CALLING HACKNEY DRIVER GROUPS


Would you like to take bookings by phone on a local number? Would you like your own branded app to give to regular passengers? Would you like a fair way to share work between your fellow drivers?


www.taxi-call.info


A growing number of Hackney drivers are banding together to form co-operative groups under common local brand names. There is safety in numbers, and it as a good way to build passenger loyalty.


TaxiCall provides simple, effective technologies to enable taxi co-operatives to operate professionally with the minimum of admin overhead.


One solution we offer is automatic distribution of phone calls to drivers who are available. We provide you with a memorable local number for passengers to call. Your drivers use our app to sign in when they are available for work, and to sign out when they are unavailable. When a passenger calls your number, we route the call to the available drivers’ mobile phones. You can set the rules for how you want this to work.


For example:


l Send the call first to the driver who has least recently taken a call, if they don’t answer within a preset time, we send the call to the next least recently called driver.


l Send the first call to the passenger’s nominated “favourite driver”, then send it to the driver who has least recently taken a call if the first-choice driver isn’t available.


l Send the calls to all available drivers at the same time. The driver with the fastest fingers takes the call.


The system also enables you to create a list of VIP customers. Calls from these customers will always reach at least one driver who remains “on call” for emergencies. We record calls in all cases, and we maintain a log of the number of calls you have received.


The second solution we offer is app-based booking. We set up a personalised passenger booking app just


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for your group. It shows your branding as well as the TaxiCall logo. We send you a QR code which you give out to each new passenger who rides with you. Passengers can then download your app to make bookings.


Passengers use the app to book their journeys with you, either for instant hail or for their preferred date and time. The system can be configured to assign the job to a driver automatically, based on your preferred rules, or you can manually assign the job.


if you don’t have any drivers who are free to cover the job, the TaxiCall system can look for another driver (or group) in the network who is close to you and offer the job to them. The passenger gets their ride, and you still retain them as your customer.


Passengers can also use the TaxiCall app to book rides whenever they travel outside their home area. The system will always try and find a local driver in the network who can serve them.


Our grand plan is to grow the network of TaxiCall members so that more and more passengers use it as their preferred option when they want to go somewhere.


The benefits of joining TaxiCall are:


l You get a source of bookings at low cost. We don’t charge commission.


l You remain in control of your fares, and you can choose which jobs to accept or refuse.


l You build your own brand. TaxiCall is a fresh, fairer, and friendlier alternative.


It’s


a booking app, and it’s a nationwide community of independent drivers. Members just pay a low subscription (less than £10 a week) to join, and you earn every penny of the fare from each job you do. You are in complete control, you set your fares, and there is no commission. We don’t do surge pricing, we don’t monitor what you do, and we don’t penalise you for refusing jobs.


NOVEMBER 2025 PHTM


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