PAID CONTENT FOR THE HIRAMATSU HOTELS & RESORTS
The Hiramatsu Hotels & Resorts HAKONE & ATAMI, JAPAN
SEASONAL DINING, REJUVENATING ONSEN BATHING AND SCENIC VIEWS AWAIT GUESTS AT THE HIRAMATSU HOTELS & RESORTS
The Hiramatsu Hotels & Resorts offer refined luxury in two breathtaking locations: the tranquil mountains of Sengokuhara and the scenic coast of Atami. Guests can enjoy seasonal dining, rejuvenating onsen baths and serene views, all within carefully crafted spaces that combine traditional elegance with modern comfort for an unforgettable escape.
The Hiramatsu Hotels & Resorts Sengokuhara Surrounded by mountains and pampas grass plains, Hakone has long been a favourite getaway for Japan’s elite, and Sengokuhara, the area of Hakone where this exquisite boutique hotel is situated, is known as ‘the Shangri-La of Japan’. Just an-hour-and-a-half from the capital, its
beautiful mountains and views of the majestic Mount Fuji provide the perfect setting in which to relax and unwind. With just 20 rooms, this small luxury hotel in tranquil Sengokuhara offers an exceptional guest experience that combines
gourmet dining, leisurely hot spring bathing and heartfelt hospitality in the most elegant of surroundings.
Diverse suites & regionally inspired flavours The hotel has 20 guest rooms, 11 in the main building and nine in the annex. All of these feature a large window with majestic mountain views of the Hakone caldera. Rooms in the main building have modern interior design with vivid colours that resonate with the works of modern art on the walls, while annex rooms offer a calm, refined atmosphere, perfect for a longer stay. Every room in the hotel has its own hot spring
bath, allowing guests to enjoy a soak at any time of day. The water is continuously piped from the nearby Shin-Ubako spring. Clear and colourless, it’s gentle on skin and known for its beauty benefits. In the main building, the bathtub is in the room itself, while annex rooms have a separate bathroom, offering a choice of bathing styles. The hotel also has two open-air hot spring baths
available for private bookings, with bathtubs made of fragrant hinoki cypress wood that will easily accommodate three to four adults. Here, guests can relax and unwind as the sounds of birdsong, the whispering wind through the trees and the flow of water soothe both body and mind. When it comes to dining, the chef’s exquisite
Italian cuisine captures the essence of Japan’s changing seasons, mirroring Sengokuhara’s natural beauty on a plate. Sourced from trusted producers, only the finest ingredients are used to craft dishes inspired by both Italian and French traditions, celebrating seasonal flavours and the hotel’s natural surroundings.
The Hiramatsu Hotels & Resorts Atami Just 45 minutes from Tokyo by bullet train, Atami is blessed with the tranquil beauty of Sagami Bay and renowned for its hot springs, which have exceptional health benefits. This makes Atami one of the most beloved resort destinations across Japan, cherished for its elegant, timeless appeal.
The ultimate luxury of hot springs & ocean views The hotel’s central building, a former guest house in the traditional sukiya-zukuri style, has been thoughtfully expanded, with careful attention given to preserving many of its original features. The hotel features 11 Western-style rooms and suites, as well as two Japanese Premier Suites — all of which offer magnificent ocean views and private hot spring baths. Guests can enjoy a unique hot spring bathing
experience, coming and going as they please between living space and bath, gazing at the ever- changing sky and sea, passing clouds, the rosy evening sky and silvery moon. The sukiya-zukuri architecture seeks to
harmonise with the environment and emphasises natural materials. Its beauty is most evident in the Premier Suites, ‘Matsu’ and ‘Ume’, which each measure a generous 140sqm, including the garden. Designed for comfort, they feature bedrooms furnished with beds, and a tatami-mat living room with a hori-gotatsu, which offers the same sitting
position as a table and chairs, as well as open-air baths in their own private Japanese garden. Meanwhile, the corner suites on the first and
second floors feature windows that let in plenty of light and offer glorious views. The nine Western-style rooms offer a choice of twin or king options. From the door, there’s an uninterrupted view of the bedroom, the indoor hot spring bath, the balcony and the ocean. The bold interior design creates a sense of space that’s sure to further enhance every guest’s stay.
A memorable gourmet experience Why not savour the chef’s exquisite French cuisine, crafted with the finest bounty of land and sea, in a perfect setting of traditional architecture complemented by ocean views? Each dish is a masterpiece, showcasing the chef’s dedication to authenticity and artistry. He personally visits farmers and fishermen to select the freshest seasonal produce and seafood, ensuring that only the highest quality ingredients make their way to every guest’s plate.
DON’T MISS On clear days, see the summit of Mount Fuji from your room at Sengokuhara, or admire Japan’s earliest cherry blossoms at Atami
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KEY FACILITIES • A ryokan-style approach to meals & onsen
• Private hot spring bath • Uniquely luxurious bathing • Refined interior decor • Big windows with spectacular views • Memorable dining experience set amid beautiful nature of mountains or sea
Sengokuhara • 7 types of room • Spa & shiatsu massage programme
Atami • 11 Western-style rooms & suites • 2 Japanese-style suites
GET IN TOUCH
global.hiramatsuhotels.com T: +81 460 83 8981 (Sengokuhara) T: +81 557 52 3301 (Atami)
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