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DASHBOARD | Digital Banking


T e sur


customer’s digital experience and the bank’s revenue. Enable me and will b nk mor


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The survey evidenividenced a s ong cor us omer d


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GCC banking custom- ers would significantly increase their banking relationship if this experience was made convenient, simple and accessible.


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omers d gitall experience axper ence and the b nable me and I wII willbank more …


stomer s dig t exp rience a d the b denceda strong co xperience andthe be and theba k’ revenue


orrerrelation be the banks r


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… or I would prefer to switch to a digitally stronger bank


71%


of customers would increase payment usage.


57%


of customers would increase credit facilities usage.


Three out of four GCC banking customers would be ready to switch banks for a beter digital experience.


57%


of customers would increase credit card usage.


51%


of customers would increase savings usage.


43%


of customers would increase investments usage.


EY experience suggests that up to 50% of retail banks’ net profit could be at stake.


Traditional banks appear to have a slight edge over Islamic banks


Mobile Banking Users


The survey high lighted some differences in mobile banking usage between conventional and Islamic banks.


81%


of Islamic banking customers would be ready to switch banks.


73%


of conventional banking customers would be ready to switch banks.


38%


Conventional banking customers using mobile banking


February 2016 | www.wealth-monitor.com


26%


Islamic banking customers using mobile banking


36%


Hybrid banking customers using mobile banking


82%


of hybrid banking customers would be ready to switch banks.


53


Source: The EY GCC Digital Banking Report 2015


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