48 | TRADE NEWS
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My booking Rewards Celebrates Record Peaks Period
MY Booking Rewards (MBR) has
celebrated its biggest start to Peaks ever as figures show that agents across the UK earned more than £70,000 in rewards – an increase of 52% on the figure recorded in 2024.
From December 2024 until January 2025,
almost 13,500 bookings were logged at www.
mybookingrewards.com, and MBR suppliers
Ambassador Cruise Line Launches Dedicated Asset Portal to Support Agents
AMBASSADOR Cruise Line have launched an all-new asset portal designed specifically to support agents and help streamline sales.
This dedicated platform, which is hosted on DASH, the digital
asset management
(DAM) tool that helps users organise, search and share digital assets including images and videos, offers Ambassador’s valued trade partners instant access to a comprehensive library of sales materials including campaign assets, logos and branding to help streamline the sales process.
The Ambassador portal will provide trade agents with direct access to high-quality
images of all three ships; Ambition and Ambience and Renaissance – which recently joined the Ambassador fleet following the and
merger of Ambassador Cruise Compagnie Française Line de Croisières
(CFC) – as well as destination images of all Ambassador’s itineraries from the isles of Scilly to the West Indies, and up-to-date logos and branding.
With an intuitive interface, easy-to-use
filters and clearly labelled assets, the DASH portal makes it simpler and easier than ever for trade partners to find the resources they need to drive awareness of the Ambassador brand and ultimately sales.
saw a combined sales revenue of £68 million. Marking another year-on-year increase,
Peaks 2025 continues its growth with figures up significantly on 2024, which saw £46,000 in agent rewards earned, 10,727 bookings logged and £64 million secured in supplier sales revenue.
Comments Darren Pearson, Booking Rewards:
CEO, My
“Integral to MBR’s continued success is the agent-supplier relationship and to support this with a drive for increased earning power on the scale we have seen during Peaks 2025 is phenomenal. It is proof that we are doing exactly what we set out to do with huge benefits on both sides.”
“The year-on-year growth we see during peaks is always a wow moment and it’s a true testament to the value MBR’s agile technology brings to both our agents and our suppliers in terms of significant bonuses and increased sales ROI.” “And, of course, Peaks is not over for us! We urge any agent not already registered with MBR to do so now to see their earnings grow. They can also bag their place at the 8th annual Peaks Performance Awards and celebrate with us in May.”
Marriott
International Celebrates
Record-Breaking Development Year
March 2025
Riviera Travel Launches ‘Meet The Expert’ YouTube Series
KNOWN for their carefully curated and varied itineraries, Riviera Travel has always prided itself on creating unforgettable experiences put together by their seasoned travel experts. Now, holidaymakers who are planning their next adventure or are looking for travel inspiration have the opportunity to dip into the team’s wealth of knowledge via a new YouTube series discussing some of Riviera Travel’s most popular destinations.
Hosted by Riviera Travel’s Product Director, Will Sarson, and Linda Harris, Senior Product Manager, the first episode takes an in-depth look at Japan by sharing valuable first-hand advice,
travel tips, personal stories, key
highlights, and detailed product overviews that bring to life this enduringly fascinating country.
Will Sarson says, “Our holidays are packed with incredible experiences, and sometimes a brochure page, facebook post, or website blog just isn’t enough to showcase everything included. We also have fantastic in-house expertise, and we want to make the most of it.
This series allows us to demonstrate our deep product knowledge, while also giving our audience the chance to ask us questions.” Travel agents and holidaymakers planning to visit the destinations featured all have the opportunity to ask the Riviera Travel experts questions that have been submitted via social media prior to recording. Upcoming topics will be announced in advance across the cruise and tour operator’s Facebook and Instagram pages, so viewers have time to send in their questions. “We started with Japan because this is one
of our favourites,” Lee Cross, Social Media Lead at Riviera Travel, explains. “Our Grand Tour is new and features some incredible destinations and USPs, like the Kurobe Gorge. Plus, Linda and Will are true experts, and we knew their insight would be a great starting point for the series.” “Ask The Experts” episode one is available now on Riviera Travel’s YouTube channel. Future episodes currently in production include
an exclusive “Ask The Expert”
featuring one of Riviera Travel’s top Tour Managers, in South Africa and filmed on location. Specials on Canada and New Zealand are also in planning; all popular itineraries in Riviera Travel’s escorted tours category.
River Cruises, Ocean & Yacht Cruises, and European Tours will be covered as production of the series continues.
MARRIOTT International, Inc. has announced another year of strong growth across Europe, Middle East & Africa (EMEA) with a record-breaking number of annual signings of 291 deals representing over 34,000 rooms in 2024. The company added over 180 properties to its operating portfolio in EMEA last year, expanding its product offerings in the region across travel purposes and segments – from affordable midscale to luxury, as well as entering three new markets – Luxembourg, Angola and Senegal. “We celebrated exceptional growth
across the EMEA region in 2024 with a record-breaking number of deal signings, growth across all segments and entry into emerging markets – further enhancing our portfolio and bringing even more unique travel experiences to the region,” said Satya Anand, President, Europe Middle East & Africa, Marriott International. “We remain focused on connecting people through the power of travel and look forward to building on this growth momentum to offer our owners, Marriott Bonvoy members and customers even greater options to extend their horizons.”
Selling the Road Less Travelled – Gold Medal Announce New Partnership
GOLD Medal have introduced The USA – Selling the Road Less Travelled, designed to help their agent partners inspire USA adventures off-the-beaten-track. The new campaign, in partnership with Brand USA, also launches with an incentive for agents. At the centre of the campaign is an agent selling guide which showcases unforgettable adventures,
tours and getaways in
destinations across America, including Gold Medal’s favourites and beyond. The guide is packed with expert insights, transportation tips and destination knowledge, all to inspire and help agents confidently sell and create their customers’ next USA itinerary. With the launch of this campaign, Gold Medal are giving agents the opportunity to win a motorhome holiday across the USA in partnership with Cruise America. The winning agent will also receive two
return economy flights to a USA destination of their choice, departing from any UK airport; a Cruise America RV rental for up to 10 nights including 1000 miles and Vehicle & Personal Kits; and $1,000 in spending money.
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