of a passive role. Never think of your presentation as a ‘performance’ – think of it as a conversation.


5) Make a request. Don’t think that a presentation is just about sharing information. There’s always more to it. First be clear in your own mind what you want to get out of the presentation. Make sure to ask for it. The best way to do it is not to wait until the end. Mention what you want about a third through your presentation. Then it’s not a surprise when it comes more clearly and directly at the end.


Add these ingredients to your next presentation, and notice your impact go up with your clients, senior leadership and your work teams. And above all, remember not to be boring. Josef


helps leaders in technical


organizations gain influence and drive innovation. You can reach him at JM@ JosefMartens.com or (240) 938 1274.


About the Author


A scientist turned businessman, Josef Martens applies cutting- edge (and relatable!) insights from sciences to spark innovation and creativity, key advantages in a changing global economy. Top technology companies such as DaimlerChrysler, Merck and Siemens have sought Josef’s expertise and also Government agencies such as NASA, the Department of Defense and various intelligence agencies. Josef’s credibility on innovation is unrivaled — he himself is an innovator. During his doctoral studies in physics at Cambridge and his post-doctoral research at the world-renown Cavendish Laboratory, his groundbreaking work led to multiple U.S., European and International patents.


Josef is also a Certified Speaking Professional, the highest-earned international designation by the National Speakers Association.


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