CONSUMER VOTING in association with


the hotlist


consumer partner


Kate Miello head of travel, Mail Metro Media


Whether hiking in Nepal or wine tasting in Tuscany, trekking through the Amazon or exploring Vietnam, our audience loves adventure. Readers of the Daily Mail, The Mail on Sunday, Metro and MailOnline have a real desire to step out of their comfort zones and enjoy experiential travel. In fact, 77% of them look for variety in their holiday experiences, and as the touring and adventure sector continues to grow, they are a key target market for the many operators offering ever more choice to satisfy this need. With an interest in all sorts of tours, including history, culture, activity and cuisine, our loyal readers look to our trusted news brands for travel inspiration. In the past 12 months alone, they spent £35 billion on holidays and 90% have travelled in the past two years. They also love to share their thoughts and opinions so needed no convincing to vote for their favourite operators in Touring & Adventure: The Hotlist, which we’re very proud to support.


Touring and adventure content forms part of our award-winning travel editorial published every day across our portfolio of platforms: from edgy city breaks and kitsch getaways featured in Metro to influential articles and beautiful photography of amazing destinations in the travel sections of the Daily Mail and The Mail on Sunday. We also produce dedicated rail and escorted tour holiday specials that aim to guide, inform and inspire our readers.


PICTURE: SHUTTERSTOCK travelweekly.co.uk December 2019 21


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28