ADVERTISING FEATURE
REDS on the ROAD
Four members of Virgin Atlantic’s Sky High Club bagged £,1000 in cash or points in the Reds on the Road campaign – with another winning £5,000
In the second half of 2024, Virgin Atlantic’s Reds on the Road team travelled around the UK awarding prizes to agents each month. Agents who signed up and submitted claims via the Sky High Club were entered into a draw to win £1,000 in cash or in Sky High Club points. There was also a grand prize of £5,000 for one lucky winner.
Nicki Goldsmith, director of agency sales at Virgin Atlantic, says: “At Virgin Atlantic, we know that the best relationships are built through real connections. That’s why our Reds on the Road campaign saw our amazing sales team hitting the streets across the UK.
£5K WINNER
Caroline Webster, branch manager at Hays Travel Carmarthen, was selected to win the December Reds on the Road £5,000 prize
Caroline said: “A massive thanks. I’m just so grateful – there are no
words. I can’t wait to tell the family. I am
in shock and overwhelmed. I’m going to spend the money on a holiday to Orlando with my husband and daughter. I heard about the Sky High Club reward scheme at a conference and signed up – it shows that you literally have to be in it to win it.”
Jane Schumm, retail director, Hays Travel “We are delighted for Caroline. She is a worthy winner of this amazing prize. We are incredibly grateful to suppliers such as Virgin Atlantic for their efforts to motivate and celebrate our colleagues’ hard work, with activities such as the Reds on the Road campaign. Congratulations Caroline and enjoy your prize.”
Find out more and sign up to the Sky High Club:
virginatlanticskyhighclub.com Terms and conditions apply
August – £1,000 cash prize Max Letchfield,
travel manager, DialAFlight
September – £1,000 cash prize Diego Bernardino,
business travel consultant, Clarity Business Travel
Nicki
“We wanted to ensure that as many agents as possible heard about our Sky High Club incentive programme. Travel agents are the heartbeat of this industry, so it’s important to us that they feel valued and supported. This campaign was all about strengthening connections, celebrating the job agents do and spreading the Virgin spirit wherever we go.
Goldsmith
“We also want to say a huge thank you to all the agents who voted for us in the Globe Travel Awards. Winning Best Long-haul Operator means the world to us. It’s your support and belief in Virgin Atlantic that fuels our vision to be the world’s most-loved travel company.”
Flying high REDS ON THE ROAD WINNERS
October – £1,000 worth of Sky High Club points
Nicole Keating, sales and service leader, Travelbag
November – £1,000 worth of Sky High Club points
Paula Coull, personal travel consultant, Blue Bay Travel
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