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Fred Holidays issues ‘peaks bible’ with insights for agents
Samantha Mayling
Fred Holidays has described its latest annual trends guide as a “peaks bible” to help agents identify the key insights shaping consumer demand. The 44-page ‘[un] packed’ guide
reports growing demand for longer, more-immersive journeys. To coincide with its launch,
Fred Holidays has introduced a trade incentive offering up to £1,000 per booking. The incentive covers all Fred
Holidays package bookings made during a calendar year and rewards agents with Amazon vouchers based on the holiday’s value. The guide features 40
products across five categories: independent touring, rail holidays, river cruise, cruise-and-stay and expedition cruise. A four-night Berlin, Krakow
& Auschwitz Tour costs from £779, while a 13-night Southern Spain & Portugal Fly-Drive leads in at £2,399.
The nine-night Lake Garda by
Rail – via the Bernina Express costs from £1,599, while the nine-night Venice, Florence & Rome Fly-Rail itinerary starts at £1,499. In the river cruise category, the
14-night Mekong, Angkor Wat & Saigon holiday, departing January 23, 2027, leads in at £3,999. The nine-night Mississippi by Paddle Wheeler costs from £4,799. A 15-night Luxury Transatlantic
– New York, Niagara & Toronto cruise-and-stay holiday, departing May 22, starts at £2,879. The guide is being distributed
to 400 partners, with business development managers hand- delivering extra copies to agents. A digital version, along with
sales assets, is available via the Agent Fred portal. Fred Holidays is also the
general sales agent for National Geographic-Lindblad Expeditions and reports that bookings for Galápagos Islands cruises are rising at an “exceptional pace”.
agentfred.co.uk fredholidays.co.uk
Venice
From 1 January, every Uniworld booking made and emailed to
tradeincentives@uniworld.com will be entered into a weekly
prize draw. Every Friday from 16 January - 6 February 2026, one winner will be announced from bookings made that week.
$FURVV WKH fiYH ZHHN LQFHQWLYH IRXU ZLQQLQJ DJHQWV ZLOO HDFK earn a place for themselves and a colleague from their agency at Uniworld’s 2026 Ultra-Luxury Cruise & Expedition Showcase, staying together in one of the S.S. Emilie’s most spacious and EHDXWLIXOO\ DSSRLQWHG VXLWHV 7KH fiQDO GUDZ ZLOO WDNH SODFH RQ Friday 6 February. See terms for full information.
YOUR CHANCE TO BE PART OF UNIWORLD’S PRESTIGOUS 2026 ULTRA-LUXURY CRUISE & EXPEDITION SHOWCASE
Join over 150 travel agents in celebration of 8QLZRUOGȆV WK DQQLYHUVDU\ DW RXU SUHVWLJLRXV 8OWUD /X[XU\ &UXLVH ([SHGLWLRQ
6KRZFDVH KRVWHG LQ SDUWQHUVKLS ZLWK OHDGLQJ ultra-luxury cruise lines including Seabourn, Aqua Expeditions and other luxury cruise brands. Enhance your luxury cruise knowledge WKURXJK H[SHUW OHG SUHVHQWDWLRQV DQG LQWHUDFWLYH ZRUNVKRSV DOO ZKLOH HQMR\LQJ WKH LQGXOJHQW FRPIRUWV RI 8QLZRUOGȆV QHZHVW VXLWHV FRPSOHWH ZLWK SHUVRQDOLVHG EXWOHU VHUYLFH
Email your Uniworld booking reference to
tradeincentives@uniworld.com to be entered into a prize draw
This incentive is valid on all new Uniworld bookings made between 1 January and 5 February 2026. The fiUVW SUL]H GUDZ ZLOO EH EDVHG RQ ERRNLQJV PDGH EHWZHHQ DQG -DQXDU\ ZLWK DOO VXEVHTXHQW SUL]H GUDZV EDVHG RQ ERRNLQJV PDGH ZLWKLQ WKH UHOHYDQW ZHHNO\ ERRNLQJ ZLQGRZ ZLWK ZLQQHUV DQQRXQFHG HDFK )ULGD\ IURP
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RUJDQLVH WKHLU RZQ WUDYHO DUUDQJHPHQWV ΌLJKW FRVWV DUH QRW LQFOXGHG (QWULHV ZLOO RQO\ EH YDOLG ZKHUH ERRNLQJ GHWDLOV DUH HPDLOHG WR WKH GHVLJQDWHG LQER[ ZLWKLQ WKH DSSOLFDEOH ERRNLQJ ZLQGRZ
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CELEBRATE UNIWORLD’S 50TH
ANNIVERSARY
WITH OUR BRAND-NEW BOOKING INCENTIVE WIN ONE OF FOUR SUITES FOR YOURSELF
AND A COLLEAGUE ON OUR 2026 ULTRA-LUXURY CRUISE & EXPEDITION SHOWCASE ONBOARD OUR BRAND-NEW SUPER SHIP EMILIE
travelweekly.co.uk
22 JANUARY 2026
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