If Only launches its biggest-ever peaks campaign
If Only has launched its biggest- ever peaks campaign with a raft of prizes and rewards up for grabs including 60 fam trip es fie r his n gourmet cookery classes.
The ‘Blinding Peaks’ campaign,
inspired by hit TV show Peaky Blinders, will involve the luxury
operator hosting three agent events with a 1920s speakeasy theme. Attendees will have the chance
to win prizes including luxury spa brea and fine dinin iad and shopping vouchers. A new agent loyalty card will mean agents can earn more than they could under the previous
First Class Holidays adds 27 tours to Australasian portfolio
Long-haul operator First Class Holidays has added 27 tours to its recently released Australia and New Zealand brochures. The independent operator’s 2019-20 range also features 16 additional hotels. Australia highlights include
a new Treasures of Australia escorted tour, and an Uncork the Barossa Valley sightseeing trip. ew ote incde te fietar
Harbour Rocks Hotel in Sydney and InterContinental Hayman Island Resort. Additions to the New Zealand
brochure include a 19-day New Zealand Gourmet Food and Wine efdrie tor te fietar Pullman Hotel in Auckland.
26
travelweekly.co.uk3 January 2019 A four-day sightseeing tour of
Perth costs from £208, including three nights’ accommodation, a half-day city tour, Swan River cruise and airport transfers. Managing director Daniel
Gathercole said: “The tours offer an amazing range of options to suit every traveller. They encapsulate both countries’ culture, heritage
and spectacular scenery.”
fcholidays.com
scheme and rewards can be re- deemed at a wider range of retailers. A concession element has also been introduced that allows agents to put their rewards towards any If Only holiday. A fam trip place will be given
away every day except Sundays from January 7 to March 19. The top prize is a holiday for
two to any destination featured by If Only.
Sales and marketing director
Gordon McCreadie said: “We’ve been incredibly busy preparing for January and February. “It will be the biggest campaign we’ve done and we expect the
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