William Bolton Editor
Comment
Spring Showcase
Having at one stage been the preserve of the crypto ecosystem, crash games have exploded onto online casinos over the last couple of years and in 2024 and they show no sign of stopping. The concept of crash games involves predicting when an in-game event will crash/end, with higher risks leading to potentially greater rewards. However, an increasing number of studios are creating the impression of choice, be it between what bonus round to choose or ‘character’ to play as.
Decision-making is more fun and there is a growing group of younger players who want more control over their betting experiences. With every second that passes there’s more at stake. However, with all the iGaming developers now creating their in-house crash titles, perhaps we'll start to see something other than a plane or
IF YOU ASKED 100 GEN Z’S, I'D BE SURPRISED IF A HANDFUL COULD EXPLAIN HOW SLOT PAYLINES AND EXPANDING WILDS WORK.
rocket? As one CEO of a developer that has started creating crash games who is no real fan of the vertical recently said to me: "what else can you do - create a submarine that goes down?"
Another driver of crash’s soaring popularity is that they are typically a single bet game. They provide fewer mental distractions, offering a streamlined 'play now' game experience without an education barrier. If you asked 100 Gen Z’s, I'd be surprised if a handful could explain how slot paylines and expanding wilds work.
As you'll read in the following pages, there are several developers queuing up to join the crash party and who can blame them? It's a simple bet - even if it requires little to no creativity.
EDITORIAL ADVERTISING
G3 Magazine Editor William Bolton
william@gamingpublishing.co.uk
G3Newswire Editor Phil Martin
phil@gamingpublishing.co.uk +44 (0)7801 967714 Deputy Editor
Karen Southall
karensouthall@gmail.com
Managing Director Lewis Pek
lewis@gamingpublishing.com
International Reporter James Marrison Contributors
1xBet, Advantech-Innocore, Amatic,
Apex Gaming, Aristocrat Gaming, Aruze Gaming, BetConstruct, Big Time
Gaming, Cammegh, Creedroomz, Data Bet, Digitain, DRGT, E-gaming, EGT
Digital, Evolution, Fazi, Gr8 Tech, Games Global, Gaming Laboratories
International, Inspired, JCM Global, Light & Wonder, Mancala Gaming,
Merkur Gaming, Myfinity, Novomatic, Novovision, Pascal Gaming, Patir, PopOk Gaming, Quixant, ReferOn, Relum, SIS, Soft2Bet, SportingTech, Sportradar, SuzoHapp, Synot Group,
TCSJohnHuxley, TransAct Technologies, WA Technology, Zitro.
NEWSWIRE / INTERACTIVE / MARKET DATA P5
Commercial Director John Slattery
john@gamingpublishing.co.uk +44 (0)7917 166471
Business Development Manager James Slattery
james@gamingpublishing.co.uk +44 (0)7814227219
Advertising Executive Alison Dronfield
alison@gamingpublishing.co.uk +44 (0)1204 410771
Sales Support Executive Jodie Pek
jodie@gamingpublishing.co.uk +44 (0)7597 295497
Digital Marketing Assistant Lauren Mellor
lauren@gamingpublishing.co.uk
PRODUCTION
Senior Designer Gareth Irwin
Production Manager Paul Jolleys
Subscriptions Manager Jennifer Pek
Commercial Administrator Lisa Nichols
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