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NEWSFLASH


control, customer service, sampling and marketing, as part of reinforcing Heckmondwike’s position as a leading UK manufacturer of commercial carpet.


NEW APPOINTMENTS TO CARPET MANUFACTURERS’


COMMERCIAL TEAM Heckmondwike FB, UK commercial fibre bonded carpet manufacturers, has appointed two staff to its commercial team.


Jeremy Broadhead has worked in the carpet industry for 30 years, with 27 years on the manufacturing side and three years in carpet distribution. He was Credit Manager at Heckmondwike FB for three years, before his promotion to Commercial Manager. His responsibilities include credit


WOOLSAFE EDUCATIONAL


CONFERENCE 2014 The third WoolSafe Educational Conference, held recently at the Museum of Carpet in Kidderminster, proved to be the most popular WoolSafe Academy event to date. It brought together carpet and chemical industry representatives with the best carpet cleaners, inspectors and industry trainers from around the world for two days of seminars, networking and tours.


Industry stakeholders attending included representatives from quality carpet manufacturers Brintons Carpets, Gaskell Wool Rich and Mr Tomkinson; buying group SMG (which represents several hundred carpet retailers), ENCO Global Environmental Testing


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Sharni Verity joins the commercial team as Marketing Executive. She has a wealth of experience in both the retail and manufacturing sectors, having joined the company from Arla Foods UK in Leeds. Here her role involved managing the design process as artwork co-ordinator and liaising with Arla’s major retail customers. Prior to this she worked for the Walt Disney Company in their London head office as Marketing Assistant where she managed marketing projects with high-end fashion designers and worked with some of the UK’s leading department stores.


Jeremy Broadhead, Commercial Manager at Heckmondwike FB, said: “This is an exciting challenge for me as we aim to build on our reputation for high quality, UK manufacturing and a range of exciting commercial carpet designs. Sharni is a valuable member of the commercial team, bringing with her some great marketing experience and expertise in helping to develop and expand our brand.”


www.heckmondwike-fb.co.uk


and carpet cleaning product suppliers Chemspec, HOST and Prochem Europe.


The packed programme covered topics as diverse as Mould Hazard Awareness, ‘Green’ Cleaning and Certification and Pet Urine Decontamination; and included energetic presentations on the hot topics of ‘Modern Marketing’ techniques and effective Customer Relations Management.


Dr Ágnes Zsednai, WoolSafe MD, unveiled two new certification programmes by WoolSafe for carpet maintenance products. “The CleanSeal certification mark will be awarded to the most effective cleaning products on synthetic fibres; and the new, European green standard, EGTS1502, will provide more accessible green certification for the cleaning products of UK and EU chemical manufacturers” said Zsednai in her presentation.


www.woolsafe.org


CHARLOTTE HARBORNE OPENS NEW AVENUES AT


TRADE PRICE STONE Trade Price Stone has appointed Charlotte Harborne as its new Social Media & Marketing Manager. Charlotte joins from the Door & Hardware Federation, where she supported the company move into social media and online marketing, prior to running her own marketing consultancy for five years.


Charlotte is an experienced marketer and has worked in a variety of B2B and B2C roles, with firms including Coors, Weedon PSC, i2i Europe and Nutz Audio. She brings vast knowledge and understanding of digital and social media platforms, and their deployment and leverage to maximize coverage and exposure. In her new role at Trade Price Stone, Charlotte will be responsible for all online and offline marketing, with a view to exploring new channels and routes to market for business development.


“I’m delighted to be joining such a forward-thinking and committed business. There are exciting times ahead and, with a large product portfolio and strong network of customers, I have an excellent base from which to reach out and build upon; this will enable me to drive the company into new channels,” commented Charlotte Harborne.


www.tradepricestoneltd.co.uk www.tomorrowsfl ooring.com


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