CREATE'N'CONNECT TCF has teamed up with DOMOTEX 2019 to keep you in the loop with what’s happeni
CREATE’N’CONNECT! The DOMOTEX 2019 keynote theme focuses on the mega trend of connectivity. From 11th-14th January 2019, the Hannover exhibition centre will become the meeting point for the floorcoverings industry, bringing together industry professionals from all over the world.
Both exhibitors and visitors enthusiastically embraced the 2018 launch of a fresh exhibition design that introduced a clear hall layout, an annual keynote theme and the special Framing Trends showcase. Now, for 2019, the world-renowned trade fair for carpets and floorcoverings will be focusing on the mega trend of connectivity.
As a networking hub, DOMOTEX is ideal for meeting up with one's international clientele while at the same time generating scores of promising new leads. The show's clusters display categories in an optimal way so attendees can quickly find everything of interest to them. The event's lead theme puts the spotlight on innovation and a sweeping trend affecting the entire industry.
The lead theme of the upcoming DOMOTEX 2019 – "CREATE'N'CONNECT" – refers to today's connectivity megatrend. Connectivity is affecting every aspect of how we live, work and interact. Technology
and digital change are accelerating this development, and new cultural patterns and habits are manifesting themselves in new approaches to how things are designed. The theme of "connectedness" also has strong symbolic and emotional aspects. With their numerous design options, floors play an important role here: they provide the very foundation for the rooms in which we live and work.
Once again in 2019, exhibitors and creative designers are invited to participate in the special "Framing Trends" showcase at DOMOTEX where they can show off their innovative products and designs in style. Companies from the flooring industry are invited to stage extraordinary product presentations as part of "Flooring Spaces", where the connectivity lead theme will receive major emphasis. For example, flooring no longer needs to be limited to a single material or texture, but instead can make use of flowing transitions or distinct contrasts, thus allowing the same surface to support different purposes and environments. There are no limits to creativity. By highlighting technological connectivity, new cultural patterns or emotional aspects, companies can leverage their creative flooring designs and the chosen lead theme to make a high- impact, lasting impression on their
target audiences. As at this year's event, exhibitors can take their product as the starting point and stage it in an overall space, or else team up with designers and interior decorators to freely interpret the lead theme and make an even more unique statement within the Framing Trends display.
Exhibitors and visitors have very enthusiastically embraced the innovations launched at DOMOTEX 2018. Even on the very first day of the show, many exhibitors were impressed with significantly more visitor traffic – a phenomenon also attributable to the show now starting on a Friday rather than a Saturday.
Visitors, too, were full of praise for the 2018 show, with architect Jürgen Mayer H finding "many things of special interest to architects" at Framing Trends. He reported discovering not only valuable inside information on new materials, but also learning about "the influence of digitisation on materials and production techniques.” Working for SOM Skidmore, Owings & Merrill in London, technical designer Mohamed Sheriff said he was inspired not just by the range of manufacturers' products, but also by the university studies on future trends presented at Framing Trends.
www.domotex.de/home
SAVE THE DATE DOMOTEX 2019 will be held from 11th-14th January (Friday through to Monday) in Hannover, Germany, with approx. 1,400 exhibitors from over 60 nations expected to participate.
22 | DOMOTEX PREVIEW
www.tomorrowscontractfloors.co.uk
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