APPOINTMENTS & NEWS Formica Group’s new residential sales team
It’s a positive time for change at Formica Group with the launch of our newly refreshed residential Axiom® Prima®
and worktop ranges fast approaching.
In order to support the launch, Formica Group have set about to strengthen and develop their residential sales team to ensure they can offer the best service possible to their customers. Highlights from the new Axiom®
range include
high-end, eye-catching designs in new colourways carefully developed by our
design team based on customer feedback and key trends. Pictured are residential sales team members Ryan Smith, Paul Stewart, Nicola Toledo Gonzalez and Rowan Harrison.
0191 622 0106
www.formica.com ROCKWOOL launches Green Homes Grant App
The Green Homes Grant has opened the door for over 600,000 eligible homeowners in England to make valuable energy efficiency upgrades to their homes. ROCKWOOL, has developed an app to guide homeowners through the most important elements of the scheme and to help them get the maximum value from the funding. From best practice advice on insulation, to clarifying any misconceptions with the primary and secondary measures, the ROCKWOOL Green Homes Grant app is
there to support homeowners to make the most of the voucher scheme. The app is available now on the App Store, Google Play or online.
01656 862 621
www.rockwool.co.uk/green-homes-grant-scheme/homeowner
Artificial intelligence investment boosts
CMOStores.com
Online builders’ merchant
CMOStores.com is seeing superb results from its latest investment in improving customer experience on its six e-commerce sites, with recommended product purchases doubling since the company invested in a new onsite personalisation solution. In the six months since CMO partnered with artificial intelligence (AI) pioneer Peak, its onsite personalisation solution is driving twice as many transactions as the site’s original non-AI recommender tool. The solution, part of Peak’s Customer AI offering, creates hyper-personalised product recommendations at the point of sale across CMO’s web superstores. What’s more, over a fifth of all transactions on the sites have involved an interaction with the solution, proving that customers are using and benefiting from the new technology. It has also led to an 11 per cent increase in overall session values across the sites, and a 6.5 per cent increase in overall session-to-transaction conversion rates. And in recognition of this success, the innovative AI solution has recently been shortlisted in both the ‘Best use of AI’ and ‘Best Specialist eCommerce’ categories at the annual eCommerce Awards. The success of onsite personalisation is a further boost to the rapidly-growing e-commerce company, which has also seen its market share increase this summer as more homeowners shifted to online purchasing, and demand for construction products rose thanks to a nationwide trend for DIY projects during lockdown.
01752 692 769
www.cmostores.com
CMOStores.com supports grant scheme
Following the launch of the Government’s new Green Homes Grant initiative, tradespeople and homeowners taking part in the scheme will be able to hit the ground running with the help of online construction products merchant
CMOStores.com. Offering an extensive product range which includes solutions to help both insulate and reduce the carbon footprint of a property, CMO will be supporting the new scheme alongside the BMF who, in partnership with Trustmark, is helping to create a reliable and
high-quality supply chain. One of the main areas that the Green Homes Grant hopes to promote is the installation of various types of insulation, from solid and cavity wall to under floor and loft.
01752 692 769
www.cmostores.com Selfbuilder & Homemaker website
The Selfbuilder & Homemaker website is an online provider of past and present products and news items for all those involved in and working on a self-build project.
www.sbhonline.co.uk is a one-stop source for all the latest press releases, providing visitors with access to information about products and services that they may require. From the website, you can find links to digital issues that have live links to advertisers’ sites, as well as daily email alerts to keep you as informed as possible. You
can also subcribe to receive regular copies of the printed and digital versions of the magazine, or sign up to the monthly Selfbuilder & Homemaker newsletter.
www.sbhonline.co.uk nov/dec 2020
0800 689 4483 HouseWrapped are able to deliver a fully funded Heat only Air Source Heat Pump to
anybody in receipt of a state benefit by utilising the new Government Green Homes Grant. For those not on a state benefit we can deliver funding of £5,000. Regardless of whether you are in receipt of a state benefit you will also receive an initial payment of £805 within the first three months of install along with a yearly payment of £115 for the following seven years from Ofgem's MMSP package as an incentive for moving to a renewable green energy source.
All of our installed Mitsubishi Ecodan air source heat pumps come with an extended 7 year warranty.
Our Heat Only Air Source Heat Pumps are 300% efficient, which means for every 1kw of energy used they will create 3kw of heat energy to heat your home. To read more and to apply online please go to our webpage at:
Tel: 0800 689 4483 Email:
info@housewrapped.co.uk www.housewrapped.co.uk/green-homes-air-source-heat-pump
www.sbhonline.co.uk 21
HOUSE WRAPPED
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