FOOTBALL
At the final whistle, the pitch was subjected to another few hundred unwanted foot divoters as the inevitable pitch
” invasion ensued and they
eventually congregated on the South West corner of the pitch, egged on by Messrs Lineker, Hart,
Shearer and Wright up in the temporary studio
subjected to another few hundred unwanted foot divoters as the inevitable pitch invasion ensued and they eventually congregated on the South West corner of the pitch, egged on by Messrs Lineker, Hart, Shearer and Wright up in the temporary studio. The importance of a good cup run for clubs in the lower leagues is the much- needed revenue that can far exceed the ‘bread and butter’ money from the league games. The home draw against Liverpool drew the TV boys in and, whilst the full house, merchandising and corporate hospitality will all have helped, the replay back at Anfield in front of 54,000 will easily double that money, despite the much reduced ticket prices and lack of TV. For a financially secure and well-run club
like Shrewsbury, the cup money will be invested wisely. It was pleasing to hear Sam talk after the game to the BBC commentary team. He was asked if the money would be used to strengthen the squad, but his reply was that he wanted to see these additional funds being spent on the infrastructure at
the club, such as continuing the improvements to the playing surfaces at the stadium and training ground. I’ve worked with four managers since starting at Shrewsbury Town and all have had the desire to see more investment on the pitches. I have seen a huge change in their expectations, as well as the players, and it really would be great if perhaps the EFL could start to regulate and even help clubs to fund the construction and maintenance of decent stadium and training ground facilities for the betterment of football.
Despite the amount of games and the weather, the stadium pitch is holding up well and that’s a clear indication of the hard work that the lads put in alongside the nutrition programme and cultural practices. Roll on the spring fourth quarter - growth and recovery!
80
PC February/March 2020
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