with officials at the BC Ministry of Agriculture – and this Agriculture Center of Excellence is a provincial centre, but it is located here in the Fraser Valley, so the primary focus is to develop the economic potential of the agriculture sector. “That means being able to provide some of the training; to provide research, information, and agriculture intelligence to producers, processors and everyone else who is connected to agriculture.”
Fehr said what he especially wants students to understand is that while agriculture certainly means people in the field or in the barns working, “it also means the research scientists and the people who do farm tourism; it means marketing; it means land management, and it’s all agriculture.”
Although the number of farms has been declining in Canada, he adds, “but really the agriculture sector is growing when you start looking at high-tech, precision agriculture and new ways of producing our food. “This is the role of the ACE — working to accelerate that technology and get it out to the people who are producing our foods, to make their efforts more profitable.
Whether we are talking about sourcing our nutrients, our technology, or trying to sell what we produce, it is all part of the global economy.”
He says that in the new global economy, it is the people who hold on to the intellectual property rights that control the system. “We need to be the developers of innovation so we can control what happens to that knowledge.
“The face of agriculture has changed, what it means to be a farmer has changed a lot. It may not be as demanding if you are part of a marketing board. However, if you are producing something that isn’t controlled by a marketing board you have to keep an eye on your computer to see how prices, demand and supply, and the weather around the world are affecting you and your competitors.
“I think this is the role of ACE, trying to develop new ways to make farmers more successful.”
WANT HIGH-QUALITY CROPS AND PEACE-OF-MIND? REACH FOR ALTACOR DuPont™
Altacor® insecticide delivers long-lasting insect
control for apples, cranberries and grapes in addition to other fruit crops. Say goodbye to oblique-banded leafroller, codling moth, Oriental fruit moth and many other pests. Powered by Rynaxypyr®, Altacor® gets rid of damaging pests while having minimal impact on beneficial insects and pollinators when applied at label rates.1 Experience the Altacor®
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Questions? For more information, please contact your retailer, call your local DuPont rep or the DuPont™
FarmCare® or visit
altacor.dupont.ca APPLES BLUEBERRIES GRAPES CRANBERRIES Support Centre at 1-800-667-3925
®
.
DuPont Altacor
Insecticide
TM ®
1 In line with Integrated Pest Management and Good Agricultural Practices, insecticide applications should be made when pollinators are not foraging to avoid unnecessary exposure.
As with all crop protection products, read and follow label instructions carefully. Member of CropLife Canada. Unless indicated, trademarks with ®, ™
or SM
are trademarks of DuPont or affiliates. © 2016 DuPont.
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