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Offers from Golfstream at Harrogate


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isitors to the TGI stand at The Golf Show in Harrogate this year will find two great offers


from the British powered trolley experts, Golfstream Ltd. TGI Professionals have an


opportunity to buy the top selling Duo Lithium electric trolley set for the price of a Duo lead acid set – saving an incredible £80 on the trade price. For just £249, instead of the usual


trade price of £329, with no minimum orders, no delivery charges and excellent margins to be made, the deal is expected to be popular.


Golfstream is also presenting a


great deal on the CaddyCell LiFePO4 lithium trolley batteries, with a 'buy 6 for the price of 5' offer – a total saving of £115 exclusive of VAT. Every CaddyCell battery comes


with a full 'no quibble, no small print' three-year guarantee. Unlike many battery and trolley brands, who offer battery warranties that diminish in value, CaddyCell offers a full and free repair/replacement in the event of a battery-manufacturing fault. Both trade show offers are available


to TGI Pros who place orders between October 1-16.


www.golfstream.co.uk


Abacus Sportswear adds finishing touches to The Solheim Cup outfits


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s the 2015 Solheim Cup draws closer, Abacus Sportswear,


the Official Apparel Supplier to the European Team, is working alongside SymaPrint, a specialist embroidery and printing company, to finalise the garments being sent to Golf Club St. Leon-Rot in Germany for the biennial event. SymaPrint has worked with Abacus Sportswear on the European Solheim Cup team outfits since the 2011 event at Kileen Castle, Ireland, and will spend more than 100 hours embroidering the event’s new logo onto 5,000+ garments, including the 1,608 items intended for the 12 players, captain, vice-captains, caddies, team assistants, officials and guests. The European Team logo, which


includes gold stars on a blue background either side of the crystal trophy, is made up of 9,493 individual stitches and will adorn a variety of garments, including polo shirts, jumpers and jackets. Chris Mattsson, head designer at


Abacus Sportswear, commented: “It is a very intricate process to successfully embroider The Solheim Cup logo onto all the garments. The devil is in the detail and paying close attention to the finer points can


12 SGBGOLF


This launch follows the company’s prior collaboration announcement with technology industry leader, Microsoſt, in conjunction with the brand’s Band wearable device and Health application. Already, the industry-first partnership has provided golfers of all skill levels with shot tracking and analysis capabilities. This collaboration is further enhanced with TaylorMade’s official launch of myRoundPro. “Golf is a decidedly technical game and every little advantage


sometimes make all the difference. “With the 2015 Solheim Cup set to be the most televised in the event’s history, it is critical all of the players look as good as possible to help best promote women’s golf – and it is our job to ensure that happens.” European Team Captain, Carin


Koch, added: “It is not the deciding factor, but clothing could have an impact on the result in Germany. The attention to detail Abacus Sportswear has had throughout the process has been second to none and will hopefully help give Europe the edge during competition.” Once embroidered, the 2015


European Solheim Cup team garments will be sent to Golf Club St. Leon-Rot ready for this year’s selected players to wear when the tournament starts on September 18, 2015.


www.abacussportswear.com


helps,” said John Gonsalves, TaylorMade’s Vice President of Direct to Consumer and Digital. “We are extremely proud to offer players of all abilities an in-depth analytics platform in myRoundPro. At TaylorMade, innovation is the genesis of everything we do, which goes beyond our equipment. myRoundPro is truly an extension of our desire to enhance the game of golf in every way.” Once players’ rounds of golf are complete using the Microsoſt Band and Microsoſt Health app, they can sync their round with their myRoundPro account to view classical statistics such as fairways hit, greens in regulation, sand saves and putts per round. Even further detailed analytics come in the form of dispersion charts, shot records viewed on individual maps of every hole played, Strokes Gained in driving, approach shots, putting and more. myRoundPro uses the statistical analysis measurement commonly known as ‘Strokes Gained’, which was developed by Columbia Business School professor and author, Mark Broadie. TaylorMade’s platform enables golfers to monitor and track their performance and statistics against a professional tour player or scratch golfer benchmark analytic. Strokes Gained also allows the golfer to identify specific areas of their game that are affecting their performance. Strokes Gained is a new metric that has taken the golf’s top


professional tour by storm. Utilising data from millions of shots during professional golf rounds and thousands of amateur rounds, Broadie has created a baseline to enable golfers to assess how they perform in all aspects of their game (from 1ſt to 600 yards) in comparison to other golfers. Strokes Gained calculations take into account the average number


of shots for a professional or amateur golfer to get down from a given starting distance and starting lie condition and the average number of shots to get down from a given end distance and end lie condition. Although golfers can manually create a round of golf in


TaylorMade’s myRoundPro web platform, the best experience is had when paired with a Microsoſt Band and its GPS tracking capabilities. Once the user is connected to both platforms any previous or future rounds played using the Microsoſt Band will sync seamlessly to TaylorMade’s myRoundPro.


www.taylormadegolf.co.uk


TaylorMade Golf Launches myRoundPro


aylorMade Golf Company has announced the launch of their standalone analytics platform, myRoundPro, designed to enhance the golfer’s performance and overall experience through the use of statistics and analytics such as Strokes Gained.


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