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the review 45 TOURISM UPDATE Harlem the focus for NYC & Company


HARLEM is the latest New York borough to feature in NYC & Company’s Neighborhood x


marketing initiative. The


tourism body will promote


Harlem’s African-American culture as New York City prepares for Black History Month celebrations in February. “Harlem


is bursting with


history and some amazing cuisine,” said Marty Markowitz, NYC & Company’s Vice President of Borough Promotion and Engagement. “We encourage


Yorkers to experience the unparalleled liveliness and excitement of Harlem during


Black History Month, and


throughout the rest of the year. Whether it is their first or tenth time in


the neighbourhood, visitors can find something new and vibrant with each trip,” he added. nycgo.com/nxn


Premier drives New England visits


PREMIER Holidays has joined forces with Discover New England on a campaign to encourage self- drive sales.


Featured is a ‘Best of New England’


self-drive tour priced


from £1,399pp, with overnight stops in Boston, Kennebunkport, Bar Harbor (the gateway to Acadia National Park),


The White


Mountains, Stowe, Williamstown, Newport and Cape Cod.


The deal includes return


international flights from Heathrow to Boston with Virgin Atlantic; two-door compact car hire with fully inclusive insurance, 11 nights’ accommodation and a detailed Premier Holidays Road Book, complete with maps and suggestions of nearby routes. Travel agents can download a copy of the Best of New England window poster to support the campaign from the trade website, trade.premierholidays.co.uk


Kimpton’s Tideline arrives in Palm Beach


KIMPTON Hotels & Restaurants’ fast- growing stable of US hotels has landed in Palm Beach with the opening of the oceanfront Tideline Ocean Resort and Spa. The property, with 134 guest rooms and two suites, was formerly known as The Omphoy Ocean Resort. It underwent a series of enhancements and the renovation and expansion of its spa. On the Atlantic Ocean’s edge, it has 134 guest rooms and suites, multiple dining venues, bars and lounges. The full-service Tideline Spa includes seven treatment rooms and a menu of treatments


and wellness-driven


offerings featuring products by Yonka, Paris and Jurlique. A ‘grand opening rate’, available for


culture,


2015 ANNIVERSARIES ARE REASONS TO BOOK BIG events prompt customers to book travel


and should certainly not be visitors and New


overlooked as important motivators for generating bookings. With the USA’s status as one of the most diverse countries in the world, those casting their gaze towards the US this year will find a huge variety of trips revolving around significant anniversary years. Palm Springs in California is set for a bumper year, and is planning two exciting anniversaries. First is Modernism Week, a quirky celebration of the city’s mid-century modern architecture, which will mark its 10-year anniversary in February (12-22). The city is best known for its celebrity history and December will mark the 100th birthday of one of its most famous former residents, Frank Sinatra. Ol’ Blue Eyes’ home is still available to rent, complete with the piano-shaped outdoor swimming pool he had built. Visitors can expect special events and parties plus tours taking in Ol’ Blue Eyes’ past haunts. Elsewhere in California, customers can


visit Yosemite National Park during its 125th year; the park was signed into existence by Abraham Lincoln. Continuing with the Lincoln theme,


booking until April 30, starts at £203 ($319), with some blackout dates. Kimpton now operates 60 hotels and


nearly 70 restaurants, bars and lounges in 26 US cities. tidelineresort.com; KimptonHotels.com


Southern comforts from Hayes & Jarvis TOUR operators are reporting that


America’s Deep South has seen a surge of popularity for 2015, with clients tempted by the region’s haunting history, southern cooking and charming hospitality. Hayes & Jarvis has a trip that takes in culture, history and


plenty of lively music. stops in


Washington, DC will be commemorating the 150th anniversary of his assassination with a series of special events and historical re-enactments that pay tribute to the 16th President.


The spotlight will also be shining on another national figure with Tennessee’s very


own Dolly Parton opening


Dollywood’s DreamMore resort in the Great Smoky Mountains just as Dollywood theme park celebrates its 30th year. So boost bookings and tempt your


The escorted 11-night Gone with


the Wind tour starts in Georgia and makes


South Carolina,


Florida, Alabama, Tennessee, Louisiana and Mississippi. Priced from £1,699pp (a saving of £330pp) it departs May 9 2015, with flights from Heathrow. Hayesandjarvis.co.uk


customers to discover the event-packed calendar and unbeatable diversity of the good ole USA!


Neighborhood


SARAH HABICHT PR Director, Hume Whitehead


sellingtravel.co.uk


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