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Electric Cooperatives Outperform IOUs and Munis in the American Consumer Satisfaction Index


With an average score of 82, eight and nine points higher than the average score for investor-owned and municipal-owned utilities


respectively, cooperatives defy downtrend in consumer satisfaction A


ccording to data released today by the American Consumer Sat- isfaction Index (ACSI), electric cooperative consumer members are sig- nifi cantly more satisfi ed with their co-op energy provider than consumers who re- ceive power from either investor-owned or municipal-owned utilities. In a year when consumer satisfaction overall dropped to a two-year low, electric cooperatives received an average satisfac- tion score of 82, eight points higher than the median score for investor-owned utili- ties (74) and nine points higher than the median score for munis (73). 2011 is the fi rst year the well-regarded ACSI included cooperative electric utili- ties as a separate category. The survey in- cluded a random sampling of co-op con-


sumer members from across the country. The average score for electric coopera- tives topped that of FirstEnergy, the top- scoring investor-owned electric utility (78), and matched the score of Salt River Project, the top-scoring municipal (82). “These scores validate the unique co-op business model,” said NRECA CEO Glenn English. “Owned by the people they serve, cooperatives put affordable electric bills above profi ts and dividends. At heart, elec- tric co-ops are local consumer advocacy organizations.”


The 723 Touchstone Energy Coopera- tives scored higher than any other utility sector with an ACSI score of 83. OL


Story provided by the National Rural Electric Cooperative Association.


Continuing to Put You, Our Members, FIRST.


It’s hard to predict the future, but one thing seems certain— new government regulations will increase the cost of electricity.


We’re controlled by members like you, and your money stays in our community. In fact, since we’re not-for-profit we give money back to you when revenues exceed costs. We’re Looking Out for You.


Chili-Rubbed Pork Chops with Grilled Pineapple Salsa


When you get into the kitchen with pork, you’ll find yourself thinking about the possibilities. Pork inspires you to have more fun with flavor. Find your next delcious meal at PorkBeInspired.com


©2011 National Pork Board, Des Moines, IA USA. This message funded by America’s Pork Checkoff Program.


PorkBeInspired.com


36 OKLAHOMA LIVING


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