applications The social engineering
network Company profile: Gemma
Church talks to engineering software house Esteco about simulations evolving into strategic decisions for companies and creating a social network for engineers
30 SCIENTIFIC COMPUTING WORLD E
steco wants to free engineers from the shackles of the increasingly complex design process. Its technology promises to take away
the tedious aspects of engineering design, so that its users can focus on product innovation, not endless iterations of their simulations. Advanced simulation is a standard
methodology for companies who crave the competitive edge that modelling and simulation tools provide through their cost savings and reduced time to market. As the design process increases in complexity
for such companies, they need to adopt a multidisciplinary approach to incorporate the large number of variables, objectives and iterations that engineers and R&D teams must now juggle and optimise. Tis is where Esteco steps in with
its promise to increase creativity by developing and maintaining soſtware that allows for integration, optimisation and advanced data analysis. Carlo Poloni, president of Esteco, told Scientific Computing World: ‘Te main aim of our company is the same now as it was when we set up the business: to make the design
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