er and advocate for women in agriculture, Jolene Brown. “She also understands if it fits into the cash flow. She is the one who will take out the emotion to be assured it is a good business decision.”


Along with that growing trend of women’s leadership on the business management side of agriculture — in farms and machinery dealerships alike — will come a change in mindsets that posed a challenge to Nelsen in her early days working with farmers on machinery financing.


“There are more and more women in ag all the time. When I first started, there was no such thing as a woman financial officer. Today, there are more and more women financial officers, and producers are willing to work with women more than they used to be. Just in general, the acceptance is growing,” she said. “If it changes as much in the next 20 years as it did in the last 20 years, we’ll see a lot more women involved in all aspects of agriculture, from financing and sales to the maintenance and service of equipment.”


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