WELCOME
Spry Lifestyle; More in Store
Kicking off the Spry season, a record number of retailers had an opportunity to see a number of clothing collections at the Soft Goods Preview back in November. It was a great insight into what the seasonal trends are and we have received great information from many brands about their fall/winter collections; of which we present in a special section
of this Guide. The collections look incredible and we think you are going to love the show! The show continues its growth from both a depth and breadth perspective. There
are more than 30 brands at this show presenting their collections for the first time. The athleisure consumer trend continues to grow and the show continues to reflect this trend. Its an interesting blend of technical and fashion elements but fits well with the progressive brands that are developing the category.
The show has a simple mandate; To attract the best selection of the most relevant brands that are committed to supporting and growing the independent retail channel serving consumers that lead active lifestyles. To provide retail store owners and buyers the most convenient and relaxed
environment with which to research and buy for their stores whilst at the event. To host and facilitate the sharing of ideas and opportunities amongst industry peers and to provide time out to celebrate the great industry and lifestyle we live and work in.
There will be upwards of 400 brands to preview and book for your store under this one roof. For buyers, this just means more and more selection for you to consider to keep your customers coming back to the store. So; please; take your time, come for multiple days! Our staff is committed to serving you and to ensuring you have a fulfilling and productive week at the show. Please do enjoy the delicious complimentary lunch served each day at the show.
We thank Eagle Creek and their sales agency William Richardson & Associates as well as PrAna and their sales agency ASM Sports for sponsoring the complimentary lunch program each day for all pre-registered retailers at the show this season. We look forward to seeing you at the show and to chatting with you about your successes. I welcome your feedback at any time. If there is something you need whilst at the show, please don’t hesitate to ask.
Welcome to the Winter Market! Regards
4
Robert Lauder Show Manager
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