COMPANY PROFILES Thalgo
(FR) Domaine des Chataigniers, Roquebrune sur Argens, France 83521
(UK) Thalgo UK Ltd., Elgin House, 51 Mill Harbour, Docklands, London E14 9TD
Tel: (UK) +44 (0)20 7512 0872 Tel: (FR) +33(0)4 94 19 73 73 Email:
enquiry@thalgo.co.uk www.thalgo.com
Background
Thalgo resulted from the passion of André Bouclet, a visionary scientist who was convinced the ocean and algae possessed unequalled therapeutic virtues. In 1964 he created Thalgo, which went on to become the fi rst Laboratory of Marine Cosmetology. His pioneering spirit led him to make a major discovery – algae micro-reduction – and became a major partner for the most beautiful thalassotherapy centres in France. Fifty years later, the passion and innovative spirit that have marked the brand’s history remain at the heart of the company.
Main products and services A true pioneer in marine cosmetics, Thalgo’s development, fi rst in thalassotherapy and then in beauty salons and spas, is based on three founding values: marine intelligence, professional excellence, and commitment to nature. We live in a society where wellbeing and ageing well have become fundamental preoccupations, with consumers looking for increasingly high-performing, sometimes even radical solutions. The company’s research provides them with exclusive innovations: the patented Age Reverse complex from our Exception Ultime line is the only one that can reboot the contraction strength of fi broblasts, which
www.spahandbook.com
Arnaud Diaz, international director
are responsible for the skin’s youthful appearance. As for anti-cellulite treatments, Thalgo’s active oxygen body wrap acts as a veritable oxygen perfusion that resets the lipolytic process in motion.
USPs
Thalgo attaches great importance to the quality of its partnerships, especially with thalassotherapy centres and hotel spas that require a specifi c approach. The underlying values of its partnership agreements are closeness, commitment and personalisation. Personalisation and a winning business model are essential: the company never imposes its business model and always adapts to partners’ expectations: tailored treatment menus, high turnover cosmetic products, exclusive signature treatments, supported by a powerful launch and promotional marketing plan, merchandising materials, regular training programmes orientated towards skills development, customer relations and turnover, media and Internet awareness.
Where in the world? Thalgo has an international infl uence with an exclusive professional distribution channel in 90 countries over fi ve continents, with 12,000 spas, hotels, beauty salons, and
thalassotherapy centres with a great loyalty of more than 30 years.
Plans for 2015
In the same vein as the launch of Prodige des Oceans Essence, Thalgo has two very important launches to come this year: A new expertise segment to complete the four areas of Aesthetic Expertise: high- performance professional treatments for face and body - exclusive massage techniques; ingenious instrumental cosmetics; visionary skin care ranges for face & body; and corrective marine nutricosmetics. This new expertise uses advanced revolutionary patented active complexes to correct even the most severe cutaneous disorders. The second launch is for dry and even
very dry skin, using the latest innovation in highly effi cient marine formulas and addictive galenic forms and textures. In parallel with these two launches, this year will be marked with ephemeral promotions, a make-up and nutrition launch, along with the magical Christmas gift sets for a refi ned and enchanting end to the year.
Who’s who? Jean-Claude Sirop, CEO Thalgo Group; Arnaud Diaz, international director; Bernard Sirop, managing director.
SPA BUSINESS HANDBOOK 2015 235
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