CONCIERGE
ST PANCRAS RENAISSANCE HOTEL, LONDON @stpancrasren (2372 followers)
@wheretheduck (215 followers)
In addition to their main feed, the hotel has the @wheretheduck account which encourages guests to post photos of the complementary ducks they receive from the hotel: “The hotel ducks are getting out of their baths to explore #KingsCross and beyond. They invite you to join them using #wheretheduck.”
MORGANS HOTEL GROUP (BELOW) @mondrianldn (2164 followers)
“With the shift in Google’s algorithm, it’s become increasingly important for brands to actively engage their consumers in meaningful dialogue. From showcasing a guest’s stay to embracing local culture and hotel events, Morgans Hotel Group allow its brands to tell a larger overarching story while distinguishing the qualities that make each property so unique.”
BURJ AL ARAB @burjalarab (66k followers)
“Our Instagram account became successful following two initiatives: the #MyDubai campaign and an Instameet we held back in July with Beautiful Destinations. The Instameet was attended by ten of the world’s most influential social identities who shared a combined audience of more than 18 million.”
Izabela Hamilton, Public Relations Manager THOMPSON HOTELS @thompsonhotels (11k followers)
A Vintage neon sign constitutes an instagrammable icon. Couple it with a clever caption on a guest’s gram and you can see why Thompson Hotels have been at forefront of the Instagram revolution for
quite some time.
Steven Rojas, Corporate Digital Director at Morgans Hotel Group
CITIZEN M HOTELS @citizenm (4937 followers)
Sometimes a funky chair is all it takes to be eminently instagrammable, as this regram of a post tagged #citizenMnyc shows.
MARINA BAY SANDS, SINGAPORE @marinabaysands (4024 followers)
The hotel with the most famous swimming pool in the world encourages guests to share their images using the hashtag #SandsStyle.
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