INDUSTRY CONNECTIONS ‘La Camioneta’ Brings School
Bus Journey to SXSW Festival Te story of a yellow school bus’ transfor-
mation and dangerous 3,000-mile journey to Guatemala premiered at the annual South by Southwest (SXSW) Film Conference and Music Festival in Austin, Texas, last month. Te Spanish term la camioneta translates into
“pickup truck.” When retired from service, Ameri- can school buses that once ferried U.S. students are often recycled into a vital mode of transporta- tion for citizens in Latin American countries such as Guatemala who need a ride to and from work. Driving a camioneta can be a matter of life and
FMCSA Administrator Anne Ferro, shown at right, and NHTSA Deputy Administrator Ron Medford, joined school administrators and roughly 80 first-graders Feb. 21 at the American School Bus Council’s “Love the Bus” event in Sunderland, Md. This celebration was just one of many held across America to recognize and thank our school bus drivers during the month of February.
death. Since 2006, 737 camioneta drivers and 248 fare-collectors have been murdered for refusing or being unable to pay extortion money to gangs and drug dealers. Te documentary follows the stories of four men and one bus on this journey. Visit
www.lacamionetafilm.com for more information on the documentary and showcase.
7 North Street
Outsourcing Pupil Transportation Makes Sense for School Districts Setting the Standard for Safety
SAFETY
W H Y A T L A N T I C E X P R E S S ? SAVINGS
Staten Island, NY 10302
www.atlanticexpress.com
email:
busdev@atlanticexpress.com 1-800-336-3886 ext. 8073
Pupil Transportation is a complex business that includes many aspects such as routing, vehicle maintenance, school bell time management, capital investment, operator training and many other specialties. But when you get right down to it, the two most important reasons school districts and private school systems outsource their student transportation are safety and savings. By far, according to independent research, the safest way for children to get to and from school is on yellow school buses. It’s safer than walking, riding a bike, public transportation, taxis and even being dropped off and picked up by a parent. Independent research also tells us that outsourcing can save school districts 10% or more in their transportation costs.
EXPERIENCE
Our fleets have access to and can be equipped with GreenRoadTM
, a
high tech personalized electronic driving coach system combined with GPS that provides feedback to help measure, improve and sustain safe and fuel-efficient driving decisions. Drivers and management are provided web-based performance reports and analysis that empower drivers to reduce crashes, improve fuel economy and reduce costs.
By analyzing your current routes, bus times and capacities, mainte- nance schedules and other important operational aspects, Atlantic Express can create efficient systems and transportation solutions that will save your school district money. By paying a fixed annual price for your student transportation needs, there are never any budget short- falls or unexpected costs.
16 School Transportation News Magazine April 2012
Atlantic Express is one of the largest providers of school bus transporta- tion in North America with over 40 years of experience. Our reputation for unmatched standards in safety, quality and reliability make Atlantic Express the transportation provider of choice for some of the nation’s largest and most complex school districts, as well as small school dis- tricts and private schools.
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