potentially be in beginner band. We would schedule an assembly for the entire grade level, and I would have the top band play a variety of music, including typical band music as well as some popular music, movie themes, or fight songs. Sometimes I would use the jazz band. I would always talk to the kids in between pieces and emphasize how it was possible to do any other activity at the school (sports, cheerleading, academic teams, etc.) and still be in the band and would make a point of having the band kids raise their hands if they were involved in these activities in addition to being in the band. When the prospective beginners would see this, it would help them to see how it was “cool” to be in the band since we had all kinds of students in the program. I would tell them how to sign up for band, and then ideally the counselors would then pass out the registration forms for classes for the students to take home at the end of the assembly.
It was fresh on their minds when they went home that night, and they would excitedly tell their parents to sign
them up! We would typically end of with 50% of the class population in the beginner band.” As to the subject of retention, he adds: “The biggest incentive I had to help with recruitment as well as retention was an annual spring trip to either Orlando or Williamsburg. So much was linked to this trip. Students had to pass off music to be able to perform with us in any concert, including the trip. Their behavior and grades (in band as well as in other classes) also had to be good for them to be able to participate. Our school system did not permit us to give grades for attendance at after school practices and concerts, so our policy was that students must come to practice to be able to perform, and if they missed a performance, they were not permitted to travel with us on the spring trip. As a result, achievement and attendance were rarely a problem. Students would do anything it took to be able to go on the spring trip. It was such an established tradition that time and time again students would tell me it was the highlight of their junior high years. I know that many times
students would join the band just to be able to go on the spring trip, but most of the time once they were “hooked” they realized that they loved band for other reasons and continued it throughout high school. It didn’t matter to me why they joined band as long as they joined because over the years I found that many great band students that stayed in band long term originally may have started band for just for the spring trip.”
Stay tuned for part two of some outstanding recruiting and retention insights in the August issue!
Rho Chapter of Phi Beta Mu International Bandmaster Fraternity is committed to improving instruction and advancement of bands in this state. Please email
pemin@mac.com with any comments on this column or suggestions for future columns.
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