- VOLUME 2 - ISSUE 2 - MARCH/APRIL 2011


Inside 17


the Insider the source for specialty store insights and strategies Features


17 How To Sell Denim It’s a core merchandising classification for many specialty retailers, but it’s one of the toughest ones to get right. In our very first Smart Guide, we give you everything you need to know to avoid the denim blues


22 Over the Rainbow in Toronto It’s all about the fit for a former cab driver turned fashion retailer who makes sure he always has all his size bases covered


25 Case Study: Four for Your Floor From the famed Tobe Report, four key retailing innovations from the Big Boys that you can adapt to your independent retail selling floor right now


The Insider


8 On-Site Smartphones are rapidly becoming the next big playing field in retailing and we have all you need to be a player


9 Departments


4 Publisher’s Note Publisher Ralph Erardy has proof it’s getting better every day


5 Insider Out Later this year, retailers will have to deal with something they haven’t had to face in more than a decade: Higher prices


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6 Views to Use Contributing columnist Manny Weintraub says your employees may have a lot more to offer to your business than you think


9 Money Talks As the economy gradually improves, you’ll need some financial tools to allow your business to hit the ground running


10 Checking Our regular cross-the-country report from retail on what’s selling, how much it costs and who’s buying it all


12 Open-to-Attend The spring show and market season is moving into gear and here’s when and where you need to make your travel plans


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14 OnTrend Online trend service Stylesight is back with what’s coming for fall and it’s all about Halston and Hutton and friends


30 The Last Word Robin Lewis, our resident retail expert, says that even though the big box stores are starting to think small, it may not be that easy for them


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