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foremostupdate Foremost Professionals Lead the Way in


Latest Titleist Ball Promotion Foremost professionals enjoyed record ball sales in the lead up to Christmas thanks to the success of the annual Titleist Ball Personalisation promotion.


230 of Foremost’s 305 EMP Professionals participated in the campaign and led the way by achieving record sales of 3,297 dozen Titleist balls. That 3,297 figure represents a 48% increase over the previous record of 2,222 achieved by the group’s EMP professionals during last winter’s promotion and accounted for 63% of sales achieved across the Foremost Group.


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Contact information Golf professionals can get more information about Foremost by contacting Matt Lacey on 01753 218896 or email matthew.lacey@foremostgolf.com.


LAUNCHPAD


Golphinforkids set for Orlando launch


The new range of lightweight, easy-to-hit children's golf clubs is expanding into America by exhibiting at the PGA Merchandise Show for the first time.


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TECH SPEC: ❖Age and Height bracketed clubs


❖ Strong Dolphin branding to present child- friendly image


❖ R & A product choice at the Open


❖ Stand number- #3259 at Orlando www.golphinforkids.com


eveloped in Scotland, Golphinforkids will be exhibiting in Orlando at booth #3259 and will also feature in the show's popular New Product Zone. With more than 130 UK teaching professionals now using its equipment for children's lessons, the brand is quickly establishing itself due to aerospace engineering and design at their core. The clubs are lighter and more forgiving than conventional junior clubs. As a result, children find it much easier to take them away smoothly, swing, make contact with the ball and get it airborne. The brainchild of Scotland-based businessman Calum McPherson and developed in partnership with PGA professionals and biomechanics experts at Strathclyde University, Golphinforkids has been chosen by both France’s Federation of Golf and Ireland’s Confederation of Golf to further enhance their kids’ golf initiatives. Golphinforkids clubs are grouped in age and height brackets 3-5 (39-47"), 6-8 (47-53") and 9-11 (53"-58"). Clubs are available individually and sets include a driver, 7 iron, putter and 'swedger' - a super-forgiving wedge - along with a bag and Dolphin driver headcover. The branding has a strong affiliation with dolphins to present a fun, friendly image to the kids. For teaching professionals, a special coaching pack consists of 12 clubs, a bag and three headcovers and since launching at the Scottish Golf Show in March and exhibiting at The Golf Show in Harrogate, Golphinforkids has gone from strength to strength. The brand was selected by The R&A as the product of choice for junior coaching at their Kids SwingZone during the Open Championship.


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More information about the EMP and details on how to join are available from Graham Starkey on graham.starkey@foremostgolf.com or by phoning 01753 218913 www.foremostgolf.com


oremost participants sold over 5,000 dozen Titleist balls during the promotion which equates to a share of almost 45% of the total national sales through Titleist for the promotion across the UK.


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