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Better Referrals The key to successful marketing is to choose a few tactics and do them well
8 Ways to Build
Dental offices can often get consumed with the tasks of delivering dental care, scheduling appointments, handling paperwork and keeping the practice operating. That’s why you’re in business. But there are no guarantees that the patients you currently serve will stay with you, or that people in your community will find you when they are seeking dental care.
The best way to spread the word about your practice and attract new patients is to establish a strategy for dental practice marketing. Don’t worry. You don’t need a degree in marketing to do this well. Successful dental practices pick a few marketing ideas they feel comfortable implementing and can have some fun with, develop a regular schedule, and implement those few tactics consistently.
Use a Variety of Marketing Tactics To start, you need ideas. Successful marketing efforts use multiple
ways of communicating with patients because different people respond to different methods. Some patients just need to be asked for referrals while others will read a poster, brochure or article and share the information with family and friends.