102 QUADTECH
Quadtech imports high-spec Acewell instrument panels and speedo kits for bikes and quads, and manufactures road kits and lighting for quads and side-by-sides. All looms and harnesses are compatible with OEM fi tments. Road kits start at £140 trade. New for EXPO, Quadtech will have BikeCom bluetooth headsets on the stand with a range of up to a mile.
218 GRAMPIAN MOTORS
Founder and boss of leading trade engine parts supplier Grampian Motors Jim Nicholson says: “We are at EXPO to meet our many hundreds of customers. I know we will do good business at the show – we always have!” Grampian Motors has embraced the post-1970 Japanese classic scene with two-stroke motocross and off-road models making up the biggest percentage of the business. It is also producing parts for more recent high- revving, four-stroke motocross bikes.
742 ROCK OIL Healthy margins, a sporting
image, display stands, point-of-
sale material and a high-performance product undoubtedly help sell the Rock Oil brand to more than 40 countries around the world from the family-run business in Warrington, Cheshire.
With an off-road sponsorship programme for 2014 that includes Dave Thorpe’s Buildbase Honda and the Suzuki GB MX teams, plus being title sponsor for the Rock Oil Fast Eddy enduro series, Rock Oil has become part of the off-road establishment since fi rst working with Team Green Kawasaki in the 1970s.
841 VENHILL
Started by motocrossers Chris Ventress and Colin Hill in Dorking, Surrey, cable and hose manufacturer Venhill now has distributors in 40 countries. Cables remain the essential core business, with a massive back-catalogue and the company’s willingness to make one-offs to order continuing – examples are fi tted to machines in the prestigious Sammy Miller Museum. It has also developed Powerhose to improve braking performance and cope with long-travel suspension in motocross at world level.
Now run by MD Max Adams and his wife Lisa, Venhill also imports German Magura hydraulic controls and levers and has added radial pump master cylinder levers from Frando in Taiwan for EXPO.
810 DIRECT DISTRIBUTION Run by ex-racer Nigel Worthington, with input from son
Charles – currently competing on a 250 KTM – Direct Distribution is the sole importer for Regina chain and SBS pads, plus it distributes ProClean, Pro-Grip hard parts and clothing, plus Michelin and Vee Rubber tyres. New for EXPO is the MUVI action camera. Nigel says:
“It’s an exciting move away from the usual for us and the experts in the motion picture business tell us it’s the best available. We’re impressed, the quality is there and the prices are keen so it should sell well.” Direct Distribution has some “very special” deals for dealers taking the DD product range.
Selling off-road motorcycles or accessories? EXPO is the perfect opportunity to fi nd new products to expand your choice.
New to off-road? Use EXPO to discover how you can benefi t from a market that is in a strong recovery mode.
442 PRO-GREEN MX
Created by Steve Cowburn, a trained chemist with 22 years in the chemicals industry, Pro-Green cleaning products and condition preservers have been created for bikes, quads, ATVs, mountain bikes and recreational vehicles. Cowburn, a committed motocross fan, became involved in the creation of cleaning fl uids for MX and other off-road activities through his friendship with MX rider Nigel Hewitt and son Callum, who also raced.
The products are sold in 1-litre cans ready to use, plus in concentrated form in 5-litre and 25-litre containers. With no sodium salts or aggressive cleaning agents in the new nine-part formula, soft plastic-based materials and rubber seals remain unaffected. Dealers getting on board will enjoy a 50%
margin. 741 MOTO DIRECT
With brand leaders RST, Arlen Ness and KBC and Motul, wholesaler Moto Direct is well placed to develop business at EXPO. Brand manager Richard Barratt is looking for more off-road dealers to stock the product. “We have a new display stand to impress the dealers.
We know that motocross and off-road racing is a demanding environment and requires technically advanced products, which we have. It is not only essential to have the right product technically, it has to perform well, look right and be professionally marketed. The stocking dealers coming on board at EXPO will appreciate that.”
430 CENTRAL WHEEL COMPONENTS In business since 1897, Central Wheel Components
knows its craft, developing its latest Pro-Platinum high spec’ wheels for GPMX which are available through off-road distributors MD Racing and CI Sport. CWC also has a substantial range of wheel-related goods and services available to the trade. Keeping abreast with bike development, the latest Borrani tubeless wheel range is now available, plus D.I.D rims for spoked wheels. Classic bike builders are catered for with CW’s range of chrome and alloy rims. It carries big stocks of spokes and offers full rebuilds, a respoking service, straightening of cast wheels and can carry out powder- coating.
400 PUTOLINE Putoline, the Dutch
motorcycles-only lubricants producer, is now one of the most high-profi le names in bike sport, mostly due to the efforts of John and Sally
26 MOTORCYCLE TRADE EXPO 2014
Hayden who bought Putoline Distribution, the independently owned UK distributors, in 1994. “We are certainly pleased with our two-stroke lubes and very proud of our new ‘NanoTech’ four-stroke engine and gear oil. It’s a multi-phase lubricant containing suspended metal oxides to endure extreme pressures without breaking down. It dissipates heat quickly, has low friction levels for optimum clutch and gear engagement and has outstanding fl uidity at low temperates,” says operations manager Dylan Brown.
611 FOWLERS OF BRISTOL Fowlers of Bristol, possibly the biggest supplier of
genuine replacement parts for Japanese brands in the UK, is majoring on Duchinni helmets for EXPO. Pre- show, it has added a new warehouse to its Bristol site to cope with growing stock levels in anticipation for 2014. Steve Phillips of Fowlers says: “We have taken over the importership of Duchinni and are looking for dealers to take the product. It is an excellent quality helmet and very keenly priced, from £79.99 to £119 retail. The new-for-2014 motocross helmet has a high specifi cation, looks great and should sell well.”
610 WULFSPORT INTERNATIONAL The ever-popular Bill Brown is showing his new range of
high spec’ ACU-approved motocross helmets. To be available in “early 2014”, they come in six colours and in sizes XS-XXL. As with all Brown’s offerings, “prices will be keen”.
Supporting off-road sport from grass roots to world level has certainly paid off for Wulfsport. As well as race shirts, pants and helmets, the Wulfsport clothing range includes the Alpina enduro/adventure riding suit, casual wear and other items that will appeal to road dealerships.
653 ATV SOLUTIONS
Swansea-based specialist quad parts manufacturer ATV Solutions is at EXPO looking for more dealers. Established 11 years and with a staff of 10, the company has a turnover in excess of £1.2m, 80 per cent from exports. Its growing range has come about as a result of company founder Gareth Porter’s involvement of working with quads in rural Wales and his interest in quad sport.
As well as manufacturing in-house, it imports starter motors, stators, regulators and other specialist components for both sports and utility quads.
730 MAXXIS UK
Maxxis is rolling out its new business- to-business software and online ordering system at EXPO. Keen to keep on top in the computer age, it will be a sales aid to complement the eight area sales managers on the road who, as well as the fl ourishing Maxxis tyre business, have GS batteries, Motorex oils and D.I.D. chain in their portfolio – all top brands in the impressionable world that is off-road motorcycle sport.
Maxxis has massively raised its
profi le and increased business here through its involvement in sport sponsorship, including the Maxxis British Motocross Championship, with state-of-the-art tyres for motocross, enduro and dualsport.
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