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KEY FACTS


•Over 69% of Decanter.com readers are high-earning professionals (ABC1) •87% Male : 13% Female • 71% Consumer : 29% Trade


•Over 350,000 unique users and over 1.5 million page impressions per month


er 400,000 unique user •Visitors from 227 countries s from 223 countr


(21% UK / 24% USA / 13% China Americas / 37.4% from Asia)


•69% say recommendations from Decanter influence their wine purchases


•79% buy Bordeaux, with 67% buying en Primeur


Statistics from GfK surveys of Decanter audience, 2009 & 2013 and Google Analytics, May 2013


Statistics from GfK surveys of Decanter audience 2009 & 2013 and Google Analytics, November 2014


(35.1% from Europe / 21.9% from & Hong Kong


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