Bizzabo (
www.bizzabo.com) Price: Free
Bizzabo is a business discovery app designed to help event organizers communicate with attendees and attendees with each other. Planners can add their event (or import the details from EventBrite) including logo, dates/times, place, social media links and agenda. A range of promotional tools are provided including “Download App” buttons and QR codes to include at your event website and promotional materials. There is an automatic scheduling function to send out notices to social media channels the weeks and days prior and during the event with customized reminders to download the app. Attendees can download the native app (both Android and iPhone) to be able to: • See the conference agenda • See who else will be attending • Message fellow attendees • Set up face-to-face meetings onsite • Receive suggestions of business opportunities tailored to personal business profi les
• Use LinkedIn to keep in touch with new connections • Use the Twitter event hashtag to be part of the buzz. OleaPark (
OleaPark.com) Price: Freemium
This is another mostly free event guide social networking app.
Event organizers create an event (dates, time, location, so- cial links, etc.) at the OleaPark website. Tools are provided to promote the event with digital fl yers, buttons and push mes- sages (for a fee). A range of analytic tools measuring attendee behavior are also provided.
Attendees download the app (Android/iPhone) to receive a mobile “badge” to allow them to: • See the conference agenda including session details, speaker profi les and maps.
• View other attendees’ profi les and interests on LinkedIn, Twitter and Facebook.
• Receive recommendations to attendees with similar social graphs and interests
• Realtime chat with attendees • Monitor the event Twitter feed.
WWW.MIDWESTMEETINGS.COM
Qrious (
www.qriousapp.com) Price: Free for attendees, exhibitors pay an event fee to re- ceive leads.
Qrious is a social discovery and lead sharing system using apps and QR-coded name badges. Event organizers enter the program information and can im- port registration data from RegOnline, EventBrite and other registration systems. Badges are printed out for free with indi- vidual QR codes. Exhibitors pay an event fee to receive leads for the QR codes scanned. There is no fee-per-lead and exhibitors can add as many smartphones to their account as desired. Attendees connect their social networks to Qrious and can see who is coming to the event. Qrious recommends who to meet, and why, using attendees’ roles, goals for the event, exit- ing social nets and specifi c business interests via the web and on their phones.
Shhmooze (
Shhmooze.com) Price: Free
Shhmooze is a smartphone app that matches a name, in- terests and expertise to the faces around you at a conference. Shhmooze highlights existing connections on LinkedIn and Twitter showing attendees who they know and recommenda- tions on who to meet.
Attendees sign into Shhmooze with LinkedIn, Twitter or Foursquare to create their profi le. The app doesn’t rely on the conference organizer to create the event.
These are just a few of the dozens of options out there. Most of the major event guide apps are building in social media links as well. Many of the full-featured networking companies (such as
www.pathable.com,
www.presdo.com,
www.doubledutch. com) have strong mobile components. When mobile technol- ogy and social media meet, the benefi t is to create richer and more valuable events by helping attendees make the best con- nections possible.
Corbin Ball, CMP, CSP is a speaker and independent third- party consultant focusing on meetings technology. With 20 years of experience running international citywide technology meetings, he now helps clients worldwide use technology to save time and improve productivity He can be contacted at his extensive website: www.
corbinball.com and followed at
www.twitter.com/corbinball
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