Before an event: 38% of visitors believe that they will ‘find out new things’ After the event: This rises to 80% Consumer events make people remember you
Before an event: 28% of visitors believe ‘experiencing a business first- hand makes it more memorable’ . After the event: This rises to 65% Consumer events make buying easy
Before an event: 36% of visitors believe consumer events ‘make it easier to buy’ . After the event: This rises to 76% Watch sales rocket at a consumer event
Before an event: 34% of visitors said they would like to buy from an event. After the event: This rises to 63%
Customers connect with your brand at consumer events
Before an event: 27% of visitors believe consumer events ‘allow you to be more open-minded about what brands offer’. After the event: This rises to 74%
Consumer events are the best form of marketing
Before an event: 32% of visitors believe consumer events are the ‘best form of marketing - as you can interact and compare to others’. After the event: This rises to 74%