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URN 12/P65C ISSN: 1758-440X
NICK BAIRD Chief executive, UK Trade & Investment
O
welcome to springboard
ver the next few months, the UK will be fi rmly in the international spotlight. Major events such as the Queen’s Diamond Jubilee and the London 2012 Olympic and Paralympic Games, which are expected to attract a global audience in the billions, give our country a once-in-a-lifetime opportunity to showcase our attractions and expertise. Supported by the ongoing GREAT campaign, there is a mounting sense of national excitement about this summer’s programme of festivities and the lasting impact that they will have. In terms of trade and investment, we believe that the events will enable the UK to revitalise and enhance its appeal in both established and emerging markets and underline its credentials as a world-class business hub. This will help us to achieve our target of doubling UK exports to £1tn by the end of the decade, as announced by the Chancellor in the Budget. Our aim is to increase the number of UK fi rms exporting by 100,000 by 2020 and to raise the number of SMEs exporting from the current level of one in fi ve to the European average of one in four. To support this, the Government has unveiled a wave of measures, including an extension to tax credits for research and development, investments in strategic sectors and an expansion of fi nance packages available to exporters through UK Export Finance, formerly the Export Credits Guarantee Department. Boosting the UK’s performance in developing markets is key to achieving our export ambitions. The Government recognises the need for Britain to step up efforts in Asia and other high-growth markets, building on recent encouraging export fi gures to India, China and other expanding economies. The recent trade mission to Indonesia, Japan, Malaysia and Myanmar, led by Prime Minister David Cameron, illustrates our commitment to increasing UK exports in these and other high-growth markets, where demand is growing for the kinds of products and services the UK can provide. This issue of springboard highlights high-value opportunities in the rapidly expanding Malaysia market, as well as openings for UK exporters in dynamic Turkey. It also reports on the latest drives to boost the export activity of the UK’s mid-sized businesses (MSBs), and how UK Trade & Investment can help companies reduce the risks of trading internationally. Insights are provided with an exclusive contribution from CBI director-general, John Cridland, and an interview with Victor Zhang, UK CEO of Huawei, China’s biggest UK investor. I am hopeful that as well as providing an unforgettable spectacle, the Queen’s
Diamond Jubilee and London 2012 will play a major role in the UK’s ongoing economic recovery. With signs of improved confi dence among the country’s importers and exporters, UK Trade & Investment is constantly identifying ways in which we can do more to help.
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