Froedtert Today


May 2011 Volume 16, Issue 2 FROEDTERT HOSPITAL PRESIDENT/CEO


William D. Petasnick EDITOR


Kathleen McCann CONTRIBUTORS


Nicole Abraham, BSN, RN, CLC John Balzer William Bradley, MD Lisa Brzezinski Debbie Cunningham Malgorzata Franczak, MD John Hijjawi, MD, FACS


Marilynn Klemstein, BSN, RN, IBCLC


Lauren Kosinski, MD Maggie Lausten


John LoGiudice, MD Mary Otterson, MD, MS Lilani Perera, MD Janet Rader, MD Mike Ribar, ATC, PES Mark Rusch, PhD Nora Sale Alonzo Walker, MD B. Tucker Woodson, MD Sarah Zangerle, RD, CD


Froedtert Today is published by Froedtert & The Medical College of Wisconsin, 9200 W. Wisconsin Ave., Milwaukee, WI 53226-3596. Reproduction in whole or in part without permission is prohibited. Letters to the editor are welcomed.


MISSION STATEMENT


Froedtert Hospital will advance the health status of individuals and communities we serve through:


• High-quality patient care • Teaching the next generation of health professionals • Advancing scientific discovery and technology


FROEDTERT & THE MEDICAL COLLEGE OF WISCONSIN HEALTH SERVICES LINE


Patient appointments, information and community education class registration: 414-805-3666 or 800-272-3666 (outside Milwaukee).


SUBSCRIBE TO FROEDTERT TODAY


To receive your own copy of Froedtert Today, or to be removed from our mailing list for the magazine, please send your request to Froedtert Marketing at 9200 W. Wisconsin Ave., Milwaukee, WI 53226-3596. You can also contact us online at froedtert.com, or call our Health Services Line at 414-805-3666 or 800-272-3666.


IMPORTANT LEGAL NOTICE AND DISCLAIMER: All research and clinical material published by Froedtert & The Medical College of Wisconsin in this publication is for informational purposes only. This publication is not designed to, and does not provide medical advice and does not substitute for a healthcare provider’s own clinical judgment. Do not disregard professional medical advice, or delay in seeking it because of something you have read in this publication. Please consult your own physician with respect to your own symptoms or medical conditions as diseases commonly present with variable symptoms. As always, it is the responsibility of the healthcare provider treating an individual to determine the appropriateness of any given course of treatment in light of that individual’s unique clinical situation and the provider’s own expertise. The procedures or treatments mentioned in this publication may or may not be considered covered benefits by your insurance. You are encouraged to consider a conversation with your insurance representative as part of your decision-making process before having any medical procedure. May 2011.


WILLIAM D. PETASNICK President and CEO, Froedtert Hospital


College of Wisconsin who make up the Froedtert medical staff have expertise in dozens of specialties. Our model fosters multi-disciplinary care delivery and enables us to meet care needs from routine to rare. That excellence was again acknowledged recently when Froedtert Hospital was ranked first in the Milwaukee metro area in US News & World Report’s “America’s Best Hospitals” metropolitan area guide, and was recognized for 11 medical specialties.


M Meeting diverse care needs for a growing number of patients


requires a large physical space. Our campus and facilities have grown over time, to meet capacity needs that increased as more patients chose Froedtert, as new services were developed and added, and as research became more integrated in care delivery settings. With everything we have to offer, navigating our campus can be confusing. We want our patients to feel welcome and to make access to care as easy as possible. We are investing in improved signage and wayfinding on campus. Our interior and exterior signs will be upgraded and our friendly volunteers and staff members will continue to be on hand to help you find your way when needed.


Our care offerings continue to grow and change. In this issue,


you can learn more about the work we are doing to make sure that patients with symptoms of dementia receive the correct diagnosis and care. You can also learn about the unique care model that helps patients with severe irritable bowel disease get back to normal sooner and the research project that we hope will help improve ovarian cancer survival rates by matching individual patients with the right medications for the best possible outcomes.


As health care grows and changes, we are continuing to focus on you, our patient, and how we can best meet your individual needs.


any of our patients choose Froedtert Hospital for the breadth and depth of care we offer as an academic medical center. The nearly 700 physicians from the Medical


f rom the pres ident /ceo


Growing and Changing, We Remain Focused on Patients


2 Froedtert Today May 2011 froedtert.com


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