Business
Stage 1: Build the assessment tool
The assessment tool was based around a weighted scoring methodology, comprising a list of ques- tions (or criteria) within four major categories (Figure 1). The criteria were carefully selected, worded and defined by the needs of the business, then organised into the categories summarised in Table 1. This enables the criteria to be closely aligned with specific R&D requirements and part- nership strategy.
The shaded items in Figure 1 represent time- dependent criteria, where the present and future values could potentially be differentiated. The Impact on R&D Productivity and Access to Capability and Talent categories are completely populated with time-dependent criteria, while Strategic Interests and Delivery on Objectives are less so. This difference reflects the observation that alignment of partnership objectives to Strategic Interests, and the way they are managed to deliver on those objectives, should not change considerably over a two-year period. If this were not the case then the purpose of entering the part- nership, or continuing it, should be questioned. Indeed, the only way to increase the value that these categories deliver would be to restructure the partnership. In the case of the Impact on R&D Productivity and Access to Capability and Talent categories, the value realised may change over time, particularly with recently-formed partner- ships where the outputs have yet to be adopted or utilised extensively.
It is essential that assessment tools such as these are owned and promoted by senior execu- tives and that the extended business units are fully engaged with both the need for assessment and the methodology employed. Working directly with members of the R&D executive, the criteria were tested and validated for relia- bility through an iterative series of workshops
Strategic Interests:
and feedback sessions where the criteria were challenged, reviewed, weighted and accepted by stakeholders.
Stage 2: Gather the data
Many of the IT solutions used to gather informa- tion from key stakeholders do not address the level of complexity that often exists when balanc- ing the needs of a company against the perceived benefits of an external venture. As a result, it is often easy to contradict preceding answers or simply assign a ‘score’ to a criterion without thinking through all the elements of potential value such as strategic alignment or organisation- al development.
For this reason, data were gathered through per- sonal interviews with key stakeholders for each partnership using the criterion set as a basis for dis- cussion. Each criterion was scored by the intervie- wee based on the discussion and their supporting comments were gathered. To avoid middle-ground responses and force decisions, only four possible outcomes to each cri- terion were allowed, ranging in score from zero to three, which were assigned to a value relevant to that criterion. For example, in the Enhanced Disease and Patient Knowledge criterion, scores zero to three corresponded to ‘Little or no Impact’, ‘Enhanced understanding of disease area’, ‘Significant impact on disease area or enhanced understanding of multiple disease areas’, and ‘Sets new direction in disease area or significant impact on several disease areas’. In each case, the selected score was supported by a full documentation of the collected comments of the interviewees.
Stage 3: Analyse and interpret
The most useful portfolio analysis tools allow the user to explore and debate project data from a number of different angles. In the case of this
Alignment to R&D priorities and objectives, both short- term (e.g. therapeutic area gaps) and long-term (e.g. capability development)
Impact on R&D Productivity: Access to Capability & Talent: Delivery on Objectives:
Providing improved disease understanding, enabling better decision making, or reducing costs of activities
Developing and accessing talent and technologies both internally and externally
Organisation and management of the partnership, including input from R&D, to deliver the agreed objectives
Table 1: Criteria were aligned to categories according to their individual purpose Drug Discovery World Winter 2010/11 11
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