Read my lips: energy efficiency here to stay Editor’s Letter
John Mesenbrink, editorial director
editor@plumbingengineer.com
L
iving vicariously through my own memories as college student at the University of Wisconsin — Madison, I remember the late-80s, walking to my Geography class, blasting “Sweet Child O’ Mine” by GNR through my new Sony Discman. I was
young, eager to learn, and had just been assigned a 25-page term paper due before the win- ter holiday break. I had chosen acid rain because, well, it was topical. I was on a mission to rid the world, or reduce at least, these giant sulfur dioxide emitting, coal-burning power plants, which were allegedly killing the forests in the Northeast. It was the late-80s and the army of young minds was positioning the world to become environmentally friendly: Solar energy was still in the social consciousness, the push to reduce fossil fuel burning buildings and cars was gaining momentum, and a general feel- ing of environmentalism was pervasive. Fast-forward 20 years and you have that same efficient systems groundswell of sup-
port rejuvenated. Terms like “green” and “carbon footprint” have littered this industry’s landscape — in a good way. Commercial building has USGBC’s LEED (Leadership in Energy & Environmental
Design) program to guide specifiers, builders, designers and contractors in the environ- mentally friendly direction. The EPA’s ENERGY STAR and WaterSense programs are great reference points for efficient and water saving products for the home. It’s not too uncommon to read about commercial LEED projects or large, 4000-sq.-ft.+
residences whose owners are investing in energy efficient systems. But do these systems relate to us and transcend average consumers? Perhaps not. But let’s take Walmart, for example. They are changing the culture of how department stores think about energy use. In 2005, Walmart announced three broad sustainability goals: to be supplied 100 percent by renewable energy; to create zero waste; and to sell products that sustain people and the environment. Earlier this year, the company announced another major step toward its sus- tainability mission. Walmart CEO Mike Duke announced the company’s goal to eliminate 20 million metric tons of greenhouse gas emissions from the life cycle of products Walmart sells around the world by 2015. This represents one and a half times the carbon growth over the next five years. To understand the scale, 20 million tons is equal to what 3.4 million cars emit in greenhouse gases over one year. Each store includes innovations such as light-activated lavatory systems, solar and wind applications, a fabric duct system and energy efficient HVAC systems, which assist in the reduction of its individual carbon footprint. If Walmart continues to show it is a steward of the environment, then perhaps its customers will follow suit. On a much smaller scale, of course. My career, and my job in particular, has taken me smack dab in the middle of the ener-
gy efficiency push, focusing heavily on mechanical room upgrades and retrofits. It has been estimated that one quarter of all U.S. carbon emissions are related to the residential sector. Relying on a coal-fired power plant to generate electricity is a big chunk of that equation. Do me a favor, go to any mechanical room and take a peek. You might be amazed that what lies behind those doors could be stunting green growth, and energy sav- ings. However, the perceived downside to green and energy efficient systems is the price tag and the thought of sacrificing comfort. Many consumers need to be reassured that their initial investment will be substantiated relatively quickly with the ROI. n Note: This Editor’s Letter was featured as a guest blog for ITT’s
itth2opros.com. There
you will find topics that include energy efficiency, water conservation, and even a guest blog on steam heat from Dan Holohan. Check it out!
PLUMBING ENGINEER (USPS 567-950) ISSN 0192-1711
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January 2011/Page 11
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