Encore Success for
at ALA DAY BY DAY
Monday, Sept. 20 8 a.m. Registration Open 9 a.m.-Noon CLC® Training
Low Voltage Lighting: What You Should Know Before Writing the Specification
David Craige, CLC, CRAIGE
founder, Peak to Creek Group LLC
11:30 a.m. First Golf Tournament Bus Departs
11:45 a.m. Second Golf Tournament Bus Departs
1-5 p.m. Networking Group Meeting(s) 1-6 p.m. Golf Tournament (Shotgun Start)
1:30-4:30 p.m. CLC Training Session 2 The Best Applications of Low-Voltage Lighting Through the Home David Craige
5:15-6 p.m. New Member Orientation 6:15-7 p.m. New Member Reception 7–8:30 p.m. Gala Welcome Reception
Tuesday, Sept. 21
7:45-9:30 a.m. Opening Breakfast The Encore Effect — How to Give a Remarkable Performance in Anything You Do
9:45-11:45 a.m. Morning Seminars
For Showrooms: Retail’s Buried Treasure Arnie Capitanelli III, founder, Customer Advocate Programs
For Manufacturers:
Performance Testing of SSL Products/ Protecting Your
STRAKA
Intellectual Property From Counterfeiting Todd Straka, Director of Lighting, Intertek Brian H. Monks,
Vice President, Anti- MONKS
Counterfeiting Operations, Underwriter Laboratories Inc.
About “Green” Lighting Joe Rey-Barreau, AIA, IES, Professor, University of Kentucky, and ALA Consulting Director of Education
For Reps: Getting Paid for Your Success as a Rep Daniel E. Beederman, Schoenberg, Finkel, Newman & Rosenberg LLC
Noon-1:45 p.m. Business Luncheon Political Update: What to Expect from the U.S. 2010 Elections David F. Damore, Ph.D., Associate Professor, University of Nevada
2:15-3 p.m. Great Idea Session Color and Product Trends
2:45-4:30 p.m. Afternoon Seminars
For Showrooms: Position Your Store for the New Market Challenge and Create Your Own Economy Barbara Crowhurst
Technology for
Illuminating Home Theaters
Joe Rey-Barreau REY-BARREAU For Manufacturers:
Website Strategies for the Manufacturer John Arnold
For Reps: Avoiding Liability — Successfully Traversing the Legal Minefield That Confronts Your Rep Business
Daniel E. Beederman Free Evening
Wednesday, Sept. 22
7:45-9:30 a.m. Breakfast Session Turning Online Leads Into Loyal Customers 9:45-11:30 a.m. Morning Seminars
For Showrooms: Online Prospecting: Using the Web to Find New Customers for Showrooms John Arnold
Ultimate Kitchen and Bath Lighting Joe Rey-Barreau
5 RESIDENTIAL LIGHTING | ALA CONFERENCE PREVIEW For Manufacturers: LEDs and Other
Lighting Technologies — What’s Now? What’s Next?
McGOWAN
Terry K. McGowan, FIES, ALA Director of
Engineering and Technology
For Reps: Maximizing Your Productivity and Efficiency When On the Road Steve Turner, Turner Time Management LLC
11:45 a.m.-2:15 p.m. Manufacturers’ Booth Displays and Lunch
2:45-4:30 p.m. Afternoon Seminars For Showrooms:
Making Lighting Work for the Next Generation: Attracting and
WILLIAMSON Millennials Application Researchers
Retaining Gen Xers and Merri Mai Williamson,
For Manufacturers: Roadmap to IMAP and Other Anti-Trust Issues Along the Distribution Chain David McAtee and Bill Morrison, Haynes and Boone LLP
For Reps: Taking Time-Saving Tips to New Heights Steve Turner
6:45 p.m. Reception and Annual Banquet
ELECTION OF BOARD AND OFFICERS
During Tuesday’s Business Luncheon, a vote will be taken to approve the 2011 Board of Governors nominees and officers. Recommended to fill the four open slots on the 2011 Board are:
Ray S. Angelo (first term) President, Westinghouse Lighting Corp.
Elise P. Gilchrist, CLC, CLMR (first term) Partner, Lytestyles
Kevin Herdt (second term) President, Austin Bluffs Lighting
Rick W. Seidman (first term) President and CEO, Quoizel
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