Out and about


Polo In The Park – London Fulham’s Hurlingham Park, 4-6 June


Back with a bang


The whole Polo In The Park concept, and the new rules that were introduced last year, stayed largely the same for the 2010 event. However, logistically, there were a number of changes. Organisers turned the main competition into a knock-out format and stretched it over three days rather than two – and there was a clear strategy to make better use of the site and to provide something for everyone throughout the whole weekend. Helped by some lovely weather, the attendance records suggest it worked.


“To click 29,069 ticket sales through the gates in your second year is nothing short of outstanding,” said a very happy Alex Rayner, Polo in the Park’s marketing and communications director, after the event. “Additional promotional tickets put the total for the weekend at around 32,000 spectators, which clearly demonstrates that city-centre polo is a genuinely workable concept."


◗ For some, the jury is still out, but Polo In The Park certainly looks set to stay. Read the full Polo Times report of the action on page 38


The Hurlingham Club was the venue for the VIP lunch


Six of the eight sides (minus Buenos Aires and Durban) line up with the trophy before the tournament


Andrea Vianini with girlfriend Jodie Kidd, who had a tricky decison to make when Vianini played her brother


Visitors of all ages were in the mood to party and it certainly showed!


Durban’s Derreck Bratley 88 July 2010 www.polotimes.co.uk


Boy band Blake appear in PT for the second consecutive month


The weekend also saw the launch of Holland Cooper Brett clothing, a new initiative involving player Henry Brett


Photographs by Polo In The Park


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