ADVERTISING RATES


DISPLAY Inside Front Cover Inside Back Cover Outside Back Cover Double Page Spread


Full Page Facing Matter Half Page


Quarter Page


£6,282 £5,981 £6,375 £9,820


£5,445 £3,082 £1,641


CLASSIFIED RATES Lineage (min 4 lines) £9.30 per line Lineage (property) (min 4 lines) £10.00 per line Full Display £39.52 per single column cm mono 25% surcharge for full colour SET SIZES Quarter page Colour £805 Eighth page Colour £621 Sixteenth page Colour £407


DIGITAL RATES MPU - £15cpm Leaderboard - £13cpm E-newsletters - £12cpm for any of the formats Solus - £80-£100cpm Advertorial - £500 for 7 days on home page Competitions prices available on request Creative Solutions prices available on request


SPECIFICATIONS DPS: type area: 267 x 433mm bleed size: 306 x 466mm trim: 300 x 460mm *DPS should be supplied as single page elements


WHOLE PAGE: type area: 267 x 204mm bleed size: 306 x 236mm trim:300 x 230mm


HALF PG HORIZONTAL: type area: 131 x 204mm bleed size: 153 x 236mm trim: 147 x 230mm


HALF PG VERTICAL: type area: 267 x 99mm bleed size: 316 x 118mm trim: 300 x 112mm


QUARTER PAGE: type area: 131 x 99mm


SPECIFICATIONS Half Page (horizontal) 127 mm height, 204 mm width Quarter Page 12.7 cm x 2 columns Eighth Page 6.3 cm x 2 columns (horizontal) Eighth Page 12.7 cm x 1 column (vertical) Sixteenth Page 6.3 cm x 1 column Column Widths 1 column 48 mm, 2 columns 100 mm 3 columns 152 mm, 4 columns 204 mm


SPECIFICATIONS MPU W 300px x H 250 px Leaderboard W 728px x H 90px Skycraper W120 px x H 600 px Double MPU W 300 pxx H 600 px


INSERTS Inserts are a way of reaching the audience by way of loose or bound in cards or leaflets. Their success can be measured in the following ways:


l Retainable - reference point, interactive, consumer handles them


l Responsive l Creative Flexibility - copy testing, response mechanisms l Volume flexibility - minimum volume low capital cost,


large volumes wide coverage, tests viability of medium


l Connectivity - inserts drive on-line and are complimentary to on-line


COUNTRY PURSUITS RATES Newsstand Rates


Loose (£/000)


Single Sheet 4-8 Pages


10-16 Pages 18-24 Pages 26-32 Pages


38


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