AUdI And BMW ShOW The FUTURe OF
AUTOMOBILeS AT IAA MOTOR ShOW
At the 2009 Internationale Automobil “To implement the sound design with the
Ausstellung (IAA) International Motor Meyer Sound systems, we analyzed the
Show, an eye-opening range of green EASE data of the speakers in order to
automobiles of the future was debuted identify areas that could cause problems
“SETUP OF ThE SYSTEMS
to the world with a focus to reduce CO2 and solve them before the production
AT ThE VENUE WENT
emissions. Reinforcement from Meyer even started,” says Stummer. “Setup of
Sound loudspeaker systems helped auto the systems at the venue went smoothly,
SMOOThLY, WhICh
giants BMW and Audi make a striking which gave us a pleasant amount of
GAVE US A
impression on the media and other time to concentrate on the sound’s
PLEASANT AMOUNT
visitors in attendance while ensuring their aesthetics.”
messages were delivered loud and clear.
OF TIME TO
In the Audi exhibition area in hall 3, Meyer
CONCENTRATE
“Sheer driving pleasure” was the headline Sound systems provided optimal speech
for BMW’s massive exhibition space in intelligibility for keynote presentations and
ON ThE SOUND’S
hall 11. Instead of static displays, the press conferences in a space filled with
AESThETICS.”
new BMW models were showcased reflective surfaces. Supplied and oper-
while driven on a track, complemented ated by Creative Technology Germany,
— GEORG STUMMER
the Meyer Sound system included three
SOUnd deSIGneR
by motion-triggered visual imagery on
massive projection screens. Sound arrays of eight M’elodie line array loud-
reinforcement came from more than 100 speakers, 40 UltraSeries loudspeakers,
Meyer Sound M Series and UltraSeries four MM-4 miniature loudspeakers, and
loudspeakers and subwoofers, based six 600-hP subwoofers. A Galileo loud-
on a design conceived by Georg speaker management system with three
Stummer for Berlin-based Blue Scope Galileo 616 processors was used for EQ
Communications, and supplied and and time alignment .
operated by ShOWTEC of Cologne.
M’elodie 600-HP UPA-1P UPM-1P MM-4 GALILEO 616 FEATURED PRODUCTS
26 | 2009 | VOLUME 3 | MEYER SOUND STORIES
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