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DIGITAL: PHOTO PRINTING
Creating a masterpiece
Fine art and photographic printing using digital technology has grown in recent
years, meaning people can own a piece of art which would otherwise be beyond
their budget. It's all about harnessing digital technology to make the vibrant
colours and attention to detail really work by Tracey Rushton-Thorpe
PHOTOGRAPHER, TIM FLACH, is a great fan of Epson equipment. Renowned for detail I demand. I also used Epson’s printer, the Stylus Pro 7900, because of its
his stylized animal portraits, Tim has produced a book, Equus, in an exclusive astonishingly accurate colour reproduction, to output the proof prints for the
collectors carbro edition featuring a fine leather case designed and made by carbro edition.”
Asprey. The latest additions to Epson large format range are the Stylus Pro 7900 and
To highlight the book, Tim teamed up with Epson to produce a large, 60in print 9900. These models incorporate a new printer mechanism, said to deliver
of one of his images included in the book. The print was mounted on aluminium perfectly spherical dots with high precision dot placement at 2880dpi. This
and hung in Asprey’s New Bond Street store in April. Tim said: “While the print makes them ideal for high quality fine art and photographic applications.
is not viewed close up, it is still important that the fine detail of the Horse The Epson Stylus Pro 7900 and Stylus Pro 9900 also utilise a new fifth
Mountain image is visible. Epson’s Stylus Pro 11880 has given me the quality and generation pigment ink, which is key to the quality of print output. Epson
UltraChrome high dynamic range (HDR) ink is an
11-colour ink set consisting of Pk, Mk, Lk, LLK, C,
Tim Flach's Horse Mountain print
VM, Y, Lc, VLm, Or and Gr. This expands on Epson's
required fine detail and accurate
UltraChrome K3 with vivid magenta by adding
colour reproduction
orange and green inks, increasing the range of
colours that can be achieved, especially bright
green to yellow and yellow to red.
Senior product manager for Epson, Martin Johns,
said: “Artists and photographers require high
reproduction standards and these sectors set the
bar for quality and durability. Epson has always
been active in the photographic and fine art
markets.
“It’s a combination of the quality and accuracy of
Epson large format printers that produces stunning
results. With the latest UltraChrome HDR inks you
can produce everything from subtle grayscales to
the vibrant colours and gradients of airbrush fine
art. By working with, and learning from,
photographers, artists and museums around the
world, Epson constantly pushes the boundaries of
imaging technology, which benefits everyone.”
It all adds up
As we’ll as the obvious benefits to be gained from
top quality reproductions, large format print offers
| 12 | Screen Process & Digital Imaging | July 09 Visit us online at www.spdi-online.com
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