James Bond
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BRAND
The James Bond Car Collection
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TITLES
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The partnership between Eon Productions This series is the latest successful
and GE Fabbri has been long and lucrative. partwork title to come from the
EON PRODUCTIONS
The brand, which has enjoyed enormous famous James Bond brand.
THE COLLECTION
worldwide success over five decades,
Replica detailed models of classic James Bond cars
has been perfect to translate into much
THE COLLECTION
to a 1:43 scale and set in a 3-D movie scene.
sought-after partwork collections.
There is a perfectly produced replica model
COPIES SOLD TO DATE
(1:43 scale) of one of the cars featured
6,814,000
in the groundbreaking films with every
issue of The James Bond Car Collection.
PROMOTION TO DATE
To date, GE Fabbri has manufactured
£3,371,000 / $5,394,000
Each one is custom-made for the partwork and
7.5 million model cars
accurate down to its numberplate. Plus, the THE MAGAZINE
OTHER INFO
styling boasts a sculpted base and background
for The James Bond Car Collection!
Each issue of the magazine is packed • Target market: Boys and men aged 14-60
that forms a unique diorama of a classic scene.
with amazing info about the cars and • Frequency: Fortnightly
Part 1 comes with the ultimate Bond car, their gadgets and specs. There is also • UK launch date: January 2007
the Aston Martin DB5. stunning behind-the-scenes footage, • Regular UK price: £7.99
as well as fabulous facts about the films. • Number of issues: 80
Plus, there’s a pull-out poster of the • Number of pages: 16
featured car of the issue. • Subscription gifts: Model tank, model helicopter
and model taxi
WORLDWIDE MARKETS
UK AUSTRALIA NEW SOUTH FRANCE
ZEALAND AFRICA
PART NUMBER TEXT PART NUMBER TEXT PART NUMBER TEXT
PART 1 PART 2 PART 3 PART 4 PART 5 PART 6
Name of product text Name of product text Name of product text
Aston Martin DB5 Aston Martin V12 Vanquish Lotus Espirit BMW Z8 Citroën 2CV Jaguar XKR
BELGIUM GERMANY FINLAND GREECE HOLLAND
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