Search engines
Do we offer search engine optimization? This is a very grey area and not one we get involved
in. Be suspicious of anyone who guarantees to get you #1 spot on search engine listings –
what they’re doing may get you banned.
Here are Google’s thoughts on search engine optimisation:
“A few unethical SEOs have given the industry a black eye through their overly aggressive
marketing efforts and their attempts to unfairly manipulate search engine results.”
Visit the following link for full details of Google’s opinions:
http://www.google.com/support/webmasters/bin/answer.py?answer=35291
One thing we can tell you, however, is that one of the most important elements of a website
that will affect search engine ranking is content. It’s common sense really. If the website is
promoting widgets and there is no mention of the word ‘widget’ or any other associated
terms then the website will struggle in search engines. It’s basic marketing really… you
wouldn’t sell widgets and not tell people that’s what you do, would you?
Whilst we’re not offering search engine optimisation, we’re certainly not anti-search engines.
Your website has been developed to be as search engine friendly as possible and there’s an
area available in Update Centre where you can add search engine keywords, titles and
descriptions for every page to help get your website higher up the search engines. We
recommend you enter this information. Also, check out the link in our control panel called
‘Google Web-Master Tools Verification’ which explains how to submit your site to search
engines.
If you submit your website to search engines there is no guarantee that
you will be found. It may also take literally months before you’re even listed.
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