EXCLUSIVE INTERVIEW


In the wake of a global pandemic that brought cities to a standstill, one individual found solace and inspiration amidst the silence. Meet Karla Blum, a DJ whose journey into the world of electronic music serves as a testament to resilience, passion, and the transformative power of music.


As the world grappled with uncertainty and isolation, Karla found herself drawn to the pulsating rhythms and infectious beats of electronic music.


“I always had something to do with music in some way,” she reflects. “And after the pandemic, I was so grateful that Berlin was not that empty and silent anymore.”


It was during this time of reflection that Karla made the bold decision to embark on a new chapter of her life: learning the art of DJing.


Driven by a desire to contribute her own melodies to the city’s reawakening heartbeat, Karla immersed herself in the world of DJing. What began as a new- found hobby soon blossomed into a passion, fueling her determination to pursue it further.


“I decided to keep pushing the idea to become a DJ, and it was so much more fun than I could have ever imagined,”


Karla’s dedication and perseverance bore fruit on May 1st, 2022, when she took to the stage for her first show in Berlin. Despite the nerves that accom- panied any debut performance, Karla found herself buoyed by the supportive energy of the crowd.


“I only told a few friends about this because I didn’t want them to come all over to see me,” she recalls. “It felt like a really important math exam or something.”


As she stepped into the spotlight, the packed venue and the anticipation of the crowd added to the elec- tric atmosphere.


But it was when Karla started playing her set that the magic truly unfolded. Surrounded by a sea of enthusiastic faces, she felt a sense of unity and connection unlike anything she had experienced before.


“I didn’t even feel like I was alone up there, which was my expectation. It wasn’t ‘one against all’ – it was ‘all together’.”


In that moment, Karla realized the transformative power of music to bring people together, transcen- ding barriers and forging bonds that defy explana- tion.


As Karla’s set drew to a close, she was overwhel- med by the outpouring of support from friends and strangers alike.


“All my friends I didn’t tell about it came anyway to support me,” she says with a smile. It was a moment she would never forget, marking the beginning of a new chapter in her musical journey.


From the solitude of the pandemic to the bright li- ghts of the stage, Karla Blum’s story is a testament to the resilience of the human spirit and the endu- ring power of music to inspire, uplift, and unite us all. As she continues to carve her path through the world of electronic music, one thing is clear: Karla Blum is a name to watch, destined for greatness in the world of DJ stardom.


After an exhilarating whirlwind of the festival cir- cuit. What ensued was a transformative journey that not only left an indelible mark on her music but also spar- ked the inception of a notable lifestyle brand: BLUM BERLIN.


Karla’s festival odyssey kicked off at Nature One, an experience she describes as both unforgettable and exhausting.


“My friends and I camped there cause we wanted to have ‘the full experience,’” she reminisces.


However, the incessant beats of Hardtechno from nearby stages made sleep a luxury, compounded by falling ill on the first night. Yet, despite the challen- ges, Karla reveled in the opportunity to showcase her talent at the Concept Stage the following day, a moment she cherishes to this day.


Next on the agenda was the illustrious Sonnemonds- terne Festival, where Karla received a message from her agency informing her of a slot at the Second Stage on Saturday.


“It’s still one of my absolute favorite gigs I played so far,”


The festival circuit reached its crescendo at Close Festvl, an indoor extravaganza pulsating with Hard Techno beats. For Karla, festivals weren’t just about performing; they were opportunities to connect with fellow artists, producers, and industry professionals.


“Festivals were always great because I could connect with other DJs, Producers, Video- and Photographers, Stage Managers,


Technicians,


Bookers, etc.And also had the chance to listen to some of my favorite artists as well.”


Amidst the whirlwind of performances and networ- king, Karla found herself drawn to another passion: fashion. Inspired by the symbiotic relationship be- tween music and style, she conceived BLUM BERLIN, a lifestyle brand that embodies her artistic vision.


“Music and fashion always belong together, and every genre has its style in a lot of different ways.”


BLUM BERLIN emerged from Karla’s desire for high-quality, stylish apparel that reflected her identity as an artist.


“BLUM BERLIN” was mainly made of my own personal need to have a shirt that I could wear at my gigs. I wanted high quality cotton,without any artifi- cials, a good design and a nice cut.


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