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(> Clilltcmc Ailrcrtiscr Jr Times, January 17th, Wi)J, .Advertising Feature A new name in an old tradition Sky’s the limit with quality service at car dealership Sanderson Ford in Burnley


SINCE 1936, the for­ m e r S k i p p e r of Burnley car dealer­ ship has been a household name — and now a take-over sees the sun dawn­ ing over fresh hori­ zons for the new Sanderson Bramall Motor Group pic. In J u ly 1 9 9 3 , th e


S k ip p e r G ro u p was taken over by the Sand­ erson Bramall Group, becoming the eighth largest motor group in the country with a turn­ over in excess of £300 million and 24 dealer­ ships nationwide.


Managing d ire c tor ,


M r L e s D e a r d e n , explained that although the name of the Eastern Avenue-based firm has changed, the quality of service and range of vehicles available was still the same — if not even better than ever before. “This will be a long-


la s t in g re la t io n s h ip b e tw e e n th e tw o groups, and the future looks very bright for all ou r em p lo y e e s and customers. We are now in an ideal situation as


the group’s core busi­ ness is the retail motor trade, so we are able to


r Branching ot inu to history


centralise on the issues of d e a le rs h ip d e v e l­


selling cars, the Escort and Fiesta, every pos­ sible taste is catered for by Sanderson Ford. Of course, if a brand-


fully equipped accident repair service, specia­ l is in g in th ird pa r ty repairs of all makes of vehicle.


VEHICLES on display at the sumptuous surroundings of the Sanderson Ford showroom \


\


FROM humble beginnings great things grow, the very first Skipper garage, established in Nairne Street, Burnley, in 1936


SANIH*.LSON !‘onl, formerly Skipper of hmnlev, one of the towns largest motor vehi­ cle dealerships, has roots which go deep into Burnley's commercial history.


ing more than AS years ago in a cobbled back street, when founder, .Mr Constable George Skipper, known affectionately as “C.G..” first pul up the family business.


lar. moving into the top bracket of high finance after it clinched a i'lm. deal with the then


THE fully equipped workshop with all the latest technology m u i Jc a r s e i


We always have over £250,000 worth of genuine Ford parts & accessories in stock!


For the widest range of Ford accessories' in the area it has to be Sanderson Ford.


EXHAUSTS BATTERIES BRAKES


OIL CHANGE SHOCKS


SERVICING


' • W‘ ‘- ‘ ' VY i


mm 1 t l ' ';N~ c1' -i w ' " ".t i,: (in J ^ y '•** * . V , * \ 1 v i » • ^ a m m iTSFilfc


Fast Fit Prices, Ford duality.


For all you new & used car requirements. Over 100 used cars in stock in our all makes used car centre.


SPECIAL OFFER! FIESTA 1.1 LX 3DR only


16995 ON THE ROAD COMMERCIAL VAN CENTRE


Approved by all major insurance companies.


• All makes welcome • Vans & light commercials • FREE delivery & collection • 24 hour recovery • All cars valeted after repair.


Ask about our third party repair service!


Your East Lancashire Transit Specialist Dealer. For all your Ford van needs contact David Bamber. "If you need to get your business


y-


moving, call the experts!"


APPROVED EASTERN AVENUE, BURNLEY. PEN Morvfri 9am


BRLUNY. TLE E DEALER O 7pm. S at 9am -3pm. S Vehicles shewn ta illustration purposes only, un Jlamopm. Service & BodfshopMoo-Ffi8am -6pm. S at 9am (F°RM^RLYSKIPPER OF BURNLEY LTD)


NEWCASTLE UPON TYNE, NEWCASTLE UNDER LYME, GATESHEAD. DARLINGTON, MIDDLESBROUCH, NORTHALLERTON, RICHMOND, WOLVERHAMPTON. CHELTENHAM, HULL. MANCHESTER, 8ATLEY, BURNLEY, WAKEFIELD. SHEFFIELD. LEICESTER, GLOUCESTER, PLYMOUTH.


TnwJi NpntiiN . Ikatrr


Rent*a*car Rent-a-VAN CAR & VAN HIM DEPT. HOW OPEN!!


Sanderson- ford (0282) 425991


-2pm. Parti .Morvlri UOam-5JOpm. Sat 9aro-2pm. MAIN DEALER BUSINESS SOLUTIONS Take advantage of our FREE __


advisory service available to all business users. Your one point of contact for a total dealership package! Call Ken Joinson - now your Local Business Specialist.


Special weekend rates! y


Huge discounts on vans! Brand new fleet with RAC cover!


CARSERVICE Have your car serviced by


factory trained technicians on the latest state of the art


equipment. We service ail makes of car & provide FREE courtesy car & FREE collection & delivery. "Come & see the experts. “


a group was employing more than 1,00(1 peo­ ple, selling more than IS,00(1 cars each year.


ship was able to make even more developments - - some of which were quite dramatic. By l‘


J7U the firm had doubled in size, and as


Burnley, and lhint's began to grow from there. Skipper's development was quietlv spectacu­


In 194ti. the firm moved to Oxford Road,


world’s biggest finance eompanv, United Dominion Trust. And with this sort ol backing, the car dealer­


The business had humble beginnings. start­


Skipper was a millionaire — without even noticing it!


and then, more than 11 years later in July last year, were again bought out, this time bv


Avenue, along with the Heasandt'ord truck depot. In 19S3, Kio Tinto-Xinc took over the group,


Sanderson Bramall .Motor Group I'l.C. Although [lie group has gi-mvn immensely from a


family run business to the eighth largest motor group nat ionwide, it is the prevai l ing atmosphere of a family concern out to do its best for customer satis­


faction which, has ensured continuing success into tlu ''.ms and bevnnd.


who drove the company along to becoming one of the country's largest Ford dealers, lie-fore selling out to Sheffield-based industrial hold­ ing company, Thus \V. Ward Ltd in 1073. And by the lime this had happened, Mr


However, it was .Mr Ian Skipper, C.G's son,


its present. Burnley headquarters when a £3,000,000 deal enabled it to take over the former G.W. Uushworth premises in Eastern


I hree years later, the company moved into


opment by means ofor- g a n ic g r o w th a n d acquisition,” he said. A bigger network of


d e a le r s h ip s m e an s more buying power to Sanderson Ford, and even more strength to the arm of th e c u s ­ tomer, with new fran­ chises being added to th e e n la rg e d g ro u p cars and an enormous range of used vehicles a v a ilab le from other members of the nation­ wide group, from as far apart as Newcastle and Plymouth. Mr D e a rd e n s a id :


“The two groups com­ p lem en t e a ch o th e r , with the enlarged group being strong,dynamic and ‘go-ahead.’ A t th e E a s t e r n


Avenue site customers can relax and make that all-important decision ab o u t a new c a r in comfortable, luxurious surroundings helped by welcoming, friendly staff. W h e th e r you want


the European Car of the Year, the Ford Mondeo,


the Maverick 4-wheel drive off-road vehicle, the new Probe, coming on-line in March this year, or Britain's best­


new car is a little out of your league, then why not go for a used or n e a r ly new v e h ic le ? More th an 100 used cars are on display at the used car centre, all accredited with the BS 5750 safety standard — and all at very competi­


tive prices. New investment has


lead to the establish­ ment of a wider range of se rvices on offer, including a car and van hire department, and the appointment of a local business special­ ist, Mr Ken Jo in so n , offering all the motor­ ing needs of firms in the area, from sales to repairs to spare parts and accessories. Commercial vehicle


sales play a major role in the new dealership, and at the beginning of this year, car manufac­ turers, Ford, appointed S an d e rso n Ford the sole Transit specialist for East Lancashire, a very prestigious award


for the company. S h o u ld th e w o rs t


happen, and you are involved in an accident, Sanderson Ford is the place to go to have the car repaired, with their


F o r c a r a n d van


m a in te n a n c e , Sand­ erson Fo rd’s service area is second to none. Highly trained expert technicians and up-to- the-minute equipment ensure your car or van runs as smoothly as the day you bought it. Old e r vehic le s are


not merely left on the s h e lf . The Rapid-Fit department provides all that may be needed for th em , from ty res to exhausts at prices you would be hard pressed


to match anywhere in the country. If i t ’s a c cessor ies


yo u ’re af ter then the


parts and accessories department, with more th an 9 ,5 0 0 items to ch oo se from, means th a t e v e ry th in g you could possibly need Is housed under one roof.


“ Sales of new cars


in c re a s ed by 1 1 % in 1993, and we are very


confident as a group that this, coupled with a slight upturn in the economy , the future looks very bright for 1994 and beyond," Mr Dearden commented.


So whether it's a new or used car, hire vehi­


cle, spare parts, repairs or maintenance, Sand­ erson Ford, open seven


da ys a week, is the place to go.


Clitheroe 22324 (Editorial), 22323 (Advertising). Burnley 422331 (Classified)


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