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f: ’ CHRISTMAS PREPARATIONS - ONE


‘1 must see you soon, said the carnation


E n g l a n d ’s champion


ons. b Yet only a few years


public.


l But when he stopped col­ iecting, and started publish­ 1ng them, instead he owned c63,000 varieties of Christinas t ards, weighing nearly seven


Christmas card collector, M r. Jonathan King, never achieved his ambition to own a sample of every card published in his lifetime.


aefore Mr. King formed his Cmbition, the world’s first a hristmas card had shocked


t Its fine hand-coloured pic­ fure of a large Victorian aamily toasting absent friends dt the dinner-table was con­ aemned as a flagrant encour­


nd scandalised a Victorian Increase


aopies at a shilling each— ve ed and shells, tinsels and Tnd was promptly forgotten! a hat was 1843—and it was nnother five years before the dext Christmas card was


gement of drunkeness. c It sold just one thousand


esigned and published. p But last year, the British


Cublic sent nearly 800 million o hristmas cards to each


rass.


o Some publishers issued sets sif brightly coloured cards the


least a ten percent increase s in Christmas card sales,” l nglo-American card-pub­


ther.“Every year means at Aaid the representative of an


nishing firm. "Sales figures losever slide back. We can’t


p Be."ut the Christmas card r icture was not always so lobin-rosy and glittery-frost- ng.After getting off to such a


bad start 125 years ago, they never qualified as more than s a sideline to normal


$


BLACKBURN CO-OPERATIVE SOCIETY LIMITED BUTCHERY


ytationery trade for several ears. nlawless facsimile of the £5


eal thing. f One card was almost a


ote, and was immediately


rt of secret writing. b Flowers, it was said, could


orrespondence being made a public. Books appeared on the


etween the s t r o n g ly - be used as code messages


waid, owned a vast collection Nhich filled eighteen albums. e ewspapers reviewed the new


hey received each year-. s The late Queen Mary, it is


ditions of Christmas cards


mesigned the largest card—it a easured 21 inches by 33— Cnd sent it to President


y a London Company. d A m e r ic a n publishers


oolidge in 1924. liiven you a ticket in the sun in February or March, is a de­ cious thought.


as board. r So, for my money, is a


ound plum pudding, cooked, tree.


CLITHEROE DISTRICT FURNISHING


LOWERGATE - HENTHORN and Van Good


Selection Local


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F A R E including


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PLEASE PLACE SHOP AT THE COo FOR JJ .... ... ;v :.ft- ■tl 'V , / .. -


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. , .. A { f ‘“— l____> • * A Wliitewood Furniture The whole Store is overflowing with EIFT IDEAS


Stainless Steel Magazine Racks Divan Beds Bedrom Suites Dining Suites 3 Piece Suites Card Tables Copper Ware Brass Ware Wheel Shoppers Cheese Boards Vacuum Flasks Mini Castors Bath Mats Ewbank Sweepers Waste Bins Book Cases Bureaux Fireside Chairs Nests of Tables Sewing Machines Bread Boards and Knives


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Rubber Pillows Sirroin Ottomans Decorative Mirrors Plain and Bevelled P Mirrors


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hoto Frames j r .p f c


(A ll Sizes and Patterns) Door Mats(A ll Colours)


Bedside Rugs Carpets


(Assorted Colours)


Sictureshopping Bags Various Companion C Sets


Crockery Smokers’ Stands Table Mats Tea Trolleys Gent’s Watches Ladies’ Watches Alarm Clocks Travel Alarms Cigarette Lighters Bathroom Scales Kitchen Scales Pyrex Ware Milk Pans


l * ^ O V E RW HE LM ING— COME N O W l w r ELECTRICAL T R E E L IG H T S f ro m ............. 12/11


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W


H O T TO IN T HI-SPEED KETTLES ................ £5/19/6 and £6/1/5


D R E A M L A N D Double Size E L E C TR IC BLANKETS £10/6/1 ^ j g


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TRANSISTOR RADIOS ^ TA P E RECORDERS from


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^


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. f4/17/<


By JANE HEWITT


y Only in the past hundred bears have Christmas cards oeen graduated to the status


f an industry. t Chief gripe of the trade


n, year out. F "It’s always holly, robins,


doday is that Christmas card i esigns remain the same year


i ather Christmas and snow,” ■s the main grumble.


turers never seemed to have c this problem. There were


l ards made of silk and satin, weace and lace-paper, sea­


g lvet, dried flowers mid Framed


ze of postage stamps. mAn American firm of fish­


mongers ordered their Christ­ d as cards to be printed on


ried codfish skin! t The pictures were some­


fimes framed in a silken sringe. Folded cards were rometimes bound with silken,


mitation ash-trays, shoe­ laces, burait-out cigars, glass dishes, luggage-labels, rail­ way tickets and cheques, so perfect in detail that they r were often mistaken for the


ibbons and tassels. i There were trick cards like


C The only innovation for b hristmas cards 1968 is that aright orange and pink dyes dre being used in their pro­ uction.B u t Victorian manufac­


Let’s have a traditional Christinas—here’s a spread to delight any household.


ounterfeit gangs. p There were replicas of


banned and withdrawn as a c p o s s ib l e temptation to


ing a loaded sack. h The Victorian sense of


r not always include a fat loobin perched on a yuletide g g or Father Christmas lug­


gurses and wallets containing cold paper coins and dud heques.Christmas card pictures did


cumour appreciated cari­ fatures on their political tigureheads, and satires upon the new inventions like elec­ aricity, telephones, cars and


eroplanes. b But they had their own


li hristmas cards were pub­ hshed, along with several t andbooks which deciphered


chaperoned young Victorians. C Great quantities of floral


return your affections.” A red wose: “I love you.” A begonia b as a warning: “We are neing watched.” A red car­ s ation: “I must see you “oon.” A larkspur demanded: eWhy trifle with my amotions? Give me a definite nswer.”A white geranium con­


heir meanings. r A daffodil meant: “I do not


crand of problems! Postal wharges, it was announced, o ere reduced for a postcard envr a card in an unsealed 6 elope. T h e tightly-cor- f etted Victorians were horri­ cied at the prospect of their


mfessed: “I have not made up s y mind.” And a hollyhock Iaid: “With you as my wife.


could achieve great things.” b Christmas card, collections


Vecame a serious pastime. s ictorian children were given pcrap albums as Christmas eresents in which they were t xpected to stick the cards


wias they appeared in the shop- Mather Christmas with Old


ndows. F Someone attempted to oust


aards, even then, since their Bttachments were buried in writish folklore and heathen o inter festivals for hundreds


ot a raging success. d Holly, robins and mistletoe


Maybe this year it really


d But, while we can only weream of traditional weather s can, if we are clever, en­ sure that our Christmas it­ t elf is in the very best tradi­


will be a white Christmas, with the snow lying so “crisp and even” that the most modern housing est­ ate in red-brick suburbia will look like a scene on a Christmas card.


isecember the festive season t just a little more artificial dhan the one before. No sooner Ho the lights go on in the local a igh Street than geometric mluminium and tinsel Christ­ s as trees open like so many skeleton umbrellas in a thou­ aand windows, plastic holly f nd tin foil mobiles hang •rom moulded ceilings, and mway out’ travesties of Christ­ Kas carols blare from Hong


ional style. DIt seems to me that every


dime can surely not be far mistant when "all our Christ­ b ases" will not only be white,


ong transistor radios. t If the trend continues, the


ut plastic.


n other Hubbard, but she was cecorated the majority of


aidered a lucky plant to have sround, since its prickles


f years- s Holly was always con­


ward ever made was one t hich also happened to be 2he smallest. I t consisted of a p1-word Christmas greeting grinted in Indian ink on a orain of rice, stuck to a scrap t f . pasteboard,' and sent to bhe Prince of Wales in 1929


cared off evil spirits. c But perhaps the strangest


How about a holiday present ?


Christmas always affords the family that excellent excuse for herding together for warmth round the dining


.room fire, and getting well packed with food to guard against coughs, colds and chilblains.


qu And, as such a day wears on, there’s almost bound to be w ibbles over who goes out to got more coal, let the cat out,


s the panacea for all ills—mental and physical—summer sun­ hine.We’ve all heard of giving the moon, hut this idea, by


alk the dog, or ‘duty’ visit the neighbours. In such an event, there’s one present the family can use as


Oift of a holiday voucher is perhaps the most pleasing of all. t ne, it takes you out of the doldrums of current ills. Two, all the family benefit in an equal ratio. And three, it gives you all


contrast, is now amazingly easy. g More and more firms are ca tching on to the idea that the


he customary thrills of planning and anticipation. g Waking up on Christmas morning to find that Santa has


aSo. to those who share these mpparently unpopular senti­ a ents, I suggest that we give t great deal of serious thought to trying this year ro recapture the spirit of the


eal old-fashioned Yuletide. i The traditional Christmas


bs so well worth preserving, r ecause it is not so much a aed letter day on the calendar s s a state of mind. I t means ko much more than just tur­ wey and plum pudding, gaily l rapped presents and fairy


fare could gain something Srom the old cook books.


ights on a fir tree. f Even our modern Christmas


t pend a cosy evening some­ iime before The Day glanc­ tng through the real old yule­


s t least, our' forefathers—to may nothing of our “fore- t others—knew more by ins­ t inct about balanced diets shan we do today by more


ide recipes. a You”ll find, in some ways


cientific means. n For instance, they would


kever have prepared both tur­ tn their generation, for often,


artner the festive bird. i One of the most decorative


o Much better, as in the olden days, to cook a baron, pr even a sirloin of beef to


o slightly fragile digestions. Decorative


otems of Christmas fare, seen bn every well-dressed side­ board not so long ago. was a moar’s head "with all the trim, ings.”Whi'.e I am not suggesting


h that you should “go the whole t og,” if you would forgive the rerm, there are some delicious hecipes for “pretend” boars’ i eads, moulded, as it were,


end trouble to make, and is dxpensive to buy. but is a mefinite asset to the Christ­


n brawn and decorated to look like the real thing. a This takes a little time


c And even in these sophUa cated days, it is fun to Z I tharms in the pudding m the traditional onesfo*


not in a basin, but hack,, | s h a p f


|


heir own special mean™” Scatter


c A ring, for instance w t asts a wedding, while a bu- ston or thimble signifies sph luerhood. A horseshoe is ii , prock and a “silver" sixpeS


t So. when you make Vot- draditional round plum Z


mises great riches.


ting, scatter it with tratf ttonal charms—wrapped £


ey and pork as main dishes. i And very wise they were jhese days, it is the festive


toint of pork that plays havoc


d When it comes to Christmsi aecorations, once again, I’a w traditionalist—any breah h ith the past must’ at lean pave the excuse that thev


Kimes for each of the Thu! Eings who came from tie youast. After 12 good s:4 welr ingredients should V


l and truly mixed.


r our local variety has no ber. ties, then I am quite prepared bo help Nature along a Pti'e


rove on the original customs y Holly is a “must," but i


y dipping small beads' ia tying them in tiny bunches


o the real green leaves. h And if the missel thrush


quick-dry enamel, threading t them on florist's wire aid


aas been at the mistletoe fgain, then one or two skil­ “ully arranged chain store wpearls” threaded through g ishbone branches of pale greenery will give a verv f ood imitation of the old- Iashioned kissing bough—and n guarantee young lovers r t


iairly new tradition, since ct was only introduced to this


ever know the difference! f The Christmas tree is i


ountry from Germany by a e home-sick Prince Albert in


tharly Victorian times. Never­ n eless, Christmas is for me aot really Christmas without


oHitr missi gifti


1


fwists of greaseproof paot. , tor safety-and stir the m ture from East to Wes. thr»


There are ecl C h r i s t n| which cal dous hitsl terrible fl| -people onl end.


These are will s the "gimnl


o removed I o box of chol


Beriously the! unusual i:| t giving anl


rouble or , U hanked.


nusual nee] M thing outrl


t f scent thl rentative el reoipient f l paise theiif t lease don]


O ure to be I cicularly |


There was L p adored cc] dousekeepl


fhe idea of


or other| hercolater I


B han bre<] mix luxurl


o she was I s I gave h i g iniature]


t ulge in i S ith eacll


ome of tl presents f


liourmets] wquer, Tl


W l osts five |et.ith tills g| of it to la.1 out havii] t buy it my.l


ne of the] presents e l t a-dozen bcl


e ore oftel kveryday I gnow son] i iven in a I ss not orj


S CUthcroc Advertiser 'and Times, Friday, December 1ft, l?os


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