FSM
Stadium News
Significant Growth Continues
At Coventry Building Society Arena Two Years On From Acquisition
The growth of a leading sport, entertainment and business venue is gaining momentum two years after a major acquisition.
Coventry Building Society Arena was brought under new ownership in November 2022 and the venue is continuing to see significant growth and investment.
The venue, which welcomes more than one million visitors annually, has seen revenue up 14 per cent over the last six months compared to the same period in 2023.
Coventry Building Society Arena has welcomed nearly 320,000 visitors over the last six months and hosted 200 events, from England’s Lionesses, The Monster inflatable course and Bryan Adams, to a packed calendar of conferences, exhibitions and gala dinner events.
Attendances have continued to grow at Coventry City fixtures and the venue has invested in improving the matchday experience for fans and support the higher attendances.
Its growth has been built on a thriving conference and
exhibition business, fuelled with growth in exhibitions and large corporate bookings.
The business has seen revenue growth of 36% in conferences and exhibitions and more than 12 per cent growth in number of events on the equivalent six-month period last year.
28 FSM
Event events hosted at the venue over the last six months have ranged from B2B events such as Engineering Design Show, British Blind and Shutter Show and National Painting and Decorating Show, to other new events such as Comic Con Mania and Coventry Jazz, Blues & Beer Festival.
©Mark Radford (for the CBS Arena)
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