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CFO focus Digital therapy


Digitisation has long been a buzzword in the world of business and fi nance. It’s easy to get swept away by it, or even complacent about it. But the CFO of the future would be remiss to simply use it – without understanding what impact it can have on their business. Andrew Tunnicliffe speaks with Novo Nordisk’s executive vice-president and CFO, Karsten Munk Knudsen, about harnessing technology to the betterment of patients.


ith more than 20 years under his belt at Novo Nordisk, Karsten Munk Knudsen has arguably been the last in the room as his business has evolved over the past two decades. Like many of us, he’s seen change at a remarkable scale. But for him that change – the fourth industrial revolution – is also impacting everything he does in his role today. The Danish giant ranks fifth in the world among leading pharmaceutical companies based on market capitalisation and 17th in terms of revenues, posting in excess of $20bn in 2020. Its global workforce of more than 45,000 operates out of 80 offices, 16 production sites and ten R&D centres


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across the globe. Today, around 170 countries have access to products developed and manufactured by Novo Nordisk.


Knudsen is based in Denmark, working out of Copenhagen, but that has not always been the case: he spent several years in the US and has occupied positions of varying seniority and job function. Attributing this variety to the company’s enthusiasm for people to rotate their roles, he says he’s been on a great journey. “I’ve been able to change jobs every three and a half years or so, which has kept me at the company for more than 20,” he says, something he chalks down to Novo’s “comprehensive talent management programme”.


Finance Director Europe / www.ns-businesshub.com


whiteMocca; Inna Bigun/Shutterstock.com


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